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Customer

customer.io
🏆Rank #2,290 🏷 SaaS 🇺🇸United States ✓ Inbox 99%

Customer uses Customer.io for marketing email and SendGrid for transactional/notifications. They rank #2,290 in the Tranco list of most-popular domains. We've also observed sends via 6 other providers: Salesforce CRM, Amazon SES, HubSpot, Intercom, Marketo, Mailgun. Email goes out from 2 different subdomains. Their email authentication setup is good (score 80/100). We've recorded 15 ESP changes since first observing this brand.

Marketing ESPCustomer.io
Transactional ESPSendGrid
Total observations1,638
Active days61
Avg per active day26.9
Last activity📬 Active · today
Cadence~weekly
Compare Customer with another brand:

Email setup 80/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
80/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
none
Unsubscribe
one-click
SPF lookups 6/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to DMARC Digests. Policy p=quarantine means receivers actively block or quarantine spoofed mail.

SPF alignment: all 1242 observed emails use a return-path aligned with customer.io (em614.customer.io, cio1.customer.io, bounces.customer.io). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 1236 observed emails sign with a domain aligned with customer.io (customer.io, cio1.customer.io, tests.customer.io). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: 72% TLS 1.3, 28% TLS 1.2 (across 540 sends).

Delivery: fast — 93% of emails in the last 7 days arrive in under 10 seconds (across 232 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

Salesforce CRM 147 Zendesk 26 Amazon SES 9 HubSpot 2 Intercom 1 Marketo 1 Mailgun 1

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Amazon SES ✓ confirmed Mailgun ✓ confirmed SendGrid ✓ confirmed Customer.io ✓ via Mailgun Salesforce CRM ✓ via Salesforce MC Zendesk ✓ via sending IP

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Google Workspace Mailchimp

Probed: customer.io, em1933.customer.io, bounces.customer.io, cio1.customer.io, em614.customer.io, tests.customer.io, cio1.login.customer.io, em908.customer.io, login.customer.io

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 1,157 99.0%
promotions 12 1.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Amazon SES 5
100.0% 0.0% 0.0%
Customer.io 452
97.3% 2.7% 0.0%
HubSpot 2
100.0% 0.0% 0.0%
Intercom 1
100.0% 0.0% 0.0%
Mailgun 1
100.0% 0.0% 0.0%
Marketo 1
100.0% 0.0% 0.0%
Salesforce CRM 108
100.0% 0.0% 0.0%
SendGrid 391
100.0% 0.0% 0.0%
Zendesk 25
100.0% 0.0% 0.0%

ESP activity over time

Apr 1, 2025 – Jun 1, 2026 · 5 months with sends

Monthly observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

952 0 Customer.io: 1 (2025-04)1Salesforce CRM: 2 (2026-03)2SendGrid: 6 (2026-04)Customer.io: 14 (2026-04)Salesforce CRM: 7 (2026-04)Zendesk: 2 (2026-04)29SendGrid: 367 (2026-05)Customer.io: 203 (2026-05)Salesforce CRM: 55 (2026-05)Zendesk: 8 (2026-05)Amazon SES: 9 (2026-05)HubSpot: 2 (2026-05)Intercom: 1 (2026-05)Marketo: 1 (2026-05)646SendGrid: 434 (2026-06)Customer.io: 418 (2026-06)Salesforce CRM: 83 (2026-06)Zendesk: 16 (2026-06)Mailgun: 1 (2026-06)952Apr '25Jun '25Aug '25Oct '25Dec '25Feb '26Apr '26Jun '26
🐢
SendGrid Customer.io Salesforce CRM Zendesk Amazon SES HubSpot Intercom Marketo Mailgun

Similar brands using Customer.io

Sending IPs

IP addresses customer.io has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
159.183.125.42 wfbttdnx.outbound-mail.sendgrid.net 749 72 Check →
216.226.72.0 m216226-72-0.proxy.laneful.net 167 10 Check →
161.38.192.92 v592.v56682d52.use4.send.mailgun.net 78 11 Check →
143.55.227.49 v549.v54f91261.use4.send.mailgun.net 74 13 Check →
69.72.44.3 v53.v5e5d4d68.usw1.send.mailgun.net 67 3 Check →
161.38.196.8 v58.v5ab752a9.usw1.send.mailgun.net 66 12 Check →
161.38.192.97 v597.v56682d52.use4.send.mailgun.net 65 8 Check →
69.72.44.4 v54.v5e5d4d68.usw1.send.mailgun.net 65 11 Check →
198.37.145.102 o1.mailer.workramp.com 56 3 Check →
161.38.196.35 v535.v5ab752a9.usw1.send.mailgun.net 43 9 Check →
192.161.149.40 mta-out10.pod23.use1.zdsys.com 5 Check →
192.161.149.31 mta-out1.pod23.use1.zdsys.com 4 1 Check →
192.161.149.43 mta-out13.pod23.use1.zdsys.com 2 Check →
192.161.149.42 mta-out12.pod23.use1.zdsys.com 2 1 Check →
192.161.149.38 mta-out8.pod23.use1.zdsys.com 2 Check →
192.161.149.35 mta-out5.pod23.use1.zdsys.com 2 Check →
192.161.149.36 mta-out6.pod23.use1.zdsys.com 2 2 Check →
192.161.149.45 mta-out15.pod23.use1.zdsys.com 2 2 Check →
192.161.149.32 mta-out2.pod23.use1.zdsys.com 1 Check →
192.161.149.39 mta-out9.pod23.use1.zdsys.com 1 Check →
192.161.149.34 mta-out4.pod23.use1.zdsys.com 1 Check →
192.161.149.41 mta-out11.pod23.use1.zdsys.com 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
customer.ioSendGrid 808 Customer.io 629 Salesforce CRM 147 Zendesk 26 Amazon SES 9 HubSpot 2 Intercom 1 Marketo 1 Mailgun 1
login.customer.ioCustomer.io 14