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Mailchimp

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971 brands detected that use Mailchimp (912 as primary ESP)

Mailchimp is the 2nd most popular marketing ESP we track.

Detected by 343 distinct extension users.

Industries using Mailchimp

Distribution of brands using Mailchimp by industry. Helps you gauge whether this ESP is popular with businesses similar to yours. Brands tagged in two industries are counted in both.

Media 110 brands · 18.1% E-commerce 84 brands · 13.8% Marketing & Agencies 63 brands · 10.4% SaaS 45 brands · 7.4% Nonprofit 43 brands · 7.1% Professional Services 42 brands · 6.9% Food & Beverage 38 brands · 6.3% Education 36 brands · 5.9% Finance 30 brands · 4.9% Health 26 brands · 4.3% Entertainment 23 brands · 3.8% Retail 20 brands · 3.3% Travel 20 brands · 3.3% Real Estate 10 brands · 1.6% Other 5 brands · 0.8% Automotive 5 brands · 0.8% Telecom 4 brands · 0.7% Manufacturing 3 brands · 0.5%

Based on 607 of 971 brands tagged (63% coverage). Industries assigned automatically using AI; not every brand is tagged yet.

Average placement for brands using Mailchimp

Where this ESP's emails land in Gmail. Each brand counted once (average of per-brand percentages) so a single high-volume sender can't dominate. Spam placement is mostly driven by the sender (list quality, content, complaint rate). This number reflects both the ESP's infrastructure AND the kind of senders who choose it — not just deliverability quality.

inbox 81.7%promotions 15.3%spam 3.0%

By volume: inbox 4,766 · promotions 592 · spam 120 (5,478 emails observed)

Percentages are averaged per brand (each counted once) across 216 brands using Mailchimp with at least 5 placement observations each.

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Underlying transactional infrastructure Mailchimp routes through, detected from the sender hostname (PTR record) on each email's Received header. Bigger sample → more accurate.

971 brands use Mailchimp

912 as their primary ESP, the rest send transactional or secondary email through it. Primary users are listed first, then secondary.

Sort: Importance | Most spam
Compare Mailchimp with:
Brand Role Obs Spam Last seen
Archive
archive.org
primary 1 2026-06-09
Nature
nature.com
primary 1 2026-05-02
Mailchimp
mailchimp.com
primary 109 2.1% 2026-06-29
Whitehouse
whitehouse.gov
primary 4 0.0% 2026-06-28
Psychologytoday
psychologytoday.com
primary 2 2026-05-05
Pewresearch
pewresearch.org
primary 1 2026-06-22
Elegantthemes
elegantthemes.com
primary 4 0.0% 2026-06-12
Gizmodo
gizmodo.com
primary 3 0.0% 2026-05-29
Hover
hover.com
primary 1 2026-05-19
Technologyreview
technologyreview.com
primary 28 0.0% 2026-06-29
Trustindex
trustindex.io
primary 16 0.0% 2026-06-26
Loom
loom.com
primary 37 0.0% 2026-06-28
Tufts
tufts.edu
primary 1 2026-06-12
Smallpdf
smallpdf.com
primary 1 2026-05-11
Bostonglobe
bostonglobe.com
primary 4 0.0% 2026-06-23
Visualcapitalist
visualcapitalist.com
primary 3 0.0% 2026-05-22
Pp
pp.ua
primary 1 2026-05-15
Acast
acast.com
primary 1 2026-05-27
Bricklink
bricklink.com
primary 3 0.0% 2026-06-20
Haaretz
haaretz.com
primary 33 0.0% 2026-06-28
Nngroup
nngroup.com
primary 1 2026-06-08
Smile
smile.io
primary 1 2026-05-12
Onlinejobs
onlinejobs.ph
primary 2 2026-06-04
Inverse
inverse.com
primary 11 0.0% 2026-06-27
Browserstack
browserstack.com
primary 1 2026-06-24
Insidehighered
insidehighered.com
primary 1 2026-06-23
Cognitoforms
cognitoforms.com
primary 2 2026-06-15
Avclub
avclub.com
primary 1 2026-05-02
Commondreams
commondreams.org
primary 10 14% 2026-06-21
Synthesia
synthesia.io
primary 13 10% 2026-06-10
Pocketcasts
pocketcasts.com
primary 2 2026-05-30
Booksy
booksy.com
primary 9 0.0% 2026-06-21
Poets
poets.org
primary 9 14% 2026-06-19
Aeon
aeon.co
primary 1 2026-06-20
Myminifactory
myminifactory.com
primary 2 2026-05-21
Tatum
tatum.io
primary 1 2026-05-05
Project Syndicate
project-syndicate.org
primary 2 2026-06-17
Gamesindustry
gamesindustry.biz
primary 1 2026-06-18
Chocolatey
chocolatey.org
primary 1 2026-06-29
Gc
gc.com
primary 1 2026-06-05
Sched
sched.com
primary 3 0.0% 2026-06-11
T3n
t3n.de
primary 37 0.0% 2026-06-24
Mediago
mediago.com
primary 1 2026-06-03
Theringer
theringer.com
primary 5 0.0% 2026-06-19
Earthsky
earthsky.org
primary 5 25% 2026-06-19
Hackster
hackster.io
primary 2 0.0% 2026-06-26
Icij
icij.org
primary 1 2026-06-18
Gotsport
gotsport.com
primary 1 2026-06-08
Paradoxplaza
paradoxplaza.com
primary 1 2026-05-30
Lexware
lexware.de
primary 2 2026-05-20
Rhizome
rhizome.org
primary 1 2026-06-18
Appodeal
appodeal.com
primary 1 2026-05-27
Ny1
ny1.com
primary 1 2026-04-30
Opus
opus.pro
primary 8 0.0% 2026-06-27
Halaxy
halaxy.com
primary 1 2026-06-26
Pv Magazine
pv-magazine.com
primary 1 2026-06-14
Conductor
conductor.com
primary 2 2026-06-11
Accountingweb
accountingweb.co.uk
primary 5 0.0% 2026-05-26
Saveur
saveur.com
primary 18 0.0% 2026-06-29
Austinchronicle
austinchronicle.com
primary 3 0.0% 2026-06-25
Thestranger
thestranger.com
primary 44 0.0% 2026-06-29
Tixr
tixr.com
primary 1 2026-06-01
Asiasociety
asiasociety.org
primary 4 0.0% 2026-06-04
Additudemag
additudemag.com
primary 2 2026-06-23
Btgpactual
btgpactual.com
primary 10 0.0% 2026-06-10
Gen
gen.xyz
primary 1 2026-06-20
Tapfiliate
tapfiliate.com
primary 3 0.0% 2026-06-23
Smbc Comics
smbc-comics.com
primary 5 0.0% 2026-06-19
Wweek
wweek.com
primary 6 0.0% 2026-06-19
Parkwhiz
parkwhiz.com
primary 1 2026-06-02
Bostonreview
bostonreview.net
primary 1 2026-06-18
Fromsmash
fromsmash.com
primary 1 2026-06-03
Team Bhp
team-bhp.com
primary 1 2026-05-02
Moneyweb
moneyweb.co.za
primary 36 0.0% 2026-06-29
Ultrahuman
ultrahuman.com
primary 3 0.0% 2026-06-03
Nutritionfacts
nutritionfacts.org
primary 1 2026-05-09
Onepage
onepage.io
primary 2 2026-06-19
Gunmagwarehouse
gunmagwarehouse.com
primary 6 0.0% 2026-06-24
Sparktoro
sparktoro.com
primary 3 0.0% 2026-05-26
Republic
republic.com
primary 4 0.0% 2026-06-30
Informacion
informacion.es
primary 2 0.0% 2026-06-05
Switch Bot
switch-bot.com
primary 1 2026-05-07
Hamiltonwatch
hamiltonwatch.com
primary 1 2026-05-06
Thenewsminute
thenewsminute.com
primary 1 2026-05-20
Carta
carta.com
primary 17 0.0% 2026-06-28
Psyche
psyche.co
primary 2 2026-05-22
Halfbakedharvest
halfbakedharvest.com
primary 5 100% 2026-06-23
Momentumdash
momentumdash.com
primary 1 2026-05-11
The5ers
the5ers.com
primary 8 0.0% 2026-06-25
Purehockey
purehockey.com
primary 2 2026-06-01
Opengov
opengov.com
primary 1 2026-05-25
Forbestravelguide
forbestravelguide.com
primary 2 2026-05-06
Bauhaus
bauhaus.es
primary 10 0.0% 2026-06-21
Garyvaynerchuk
garyvaynerchuk.com
primary 3 0.0% 2026-06-18
Gatestoneinstitute
gatestoneinstitute.org
primary 1 2026-05-24
Gooverseas
gooverseas.com
primary 8 0.0% 2026-06-18
Djinni
djinni.co
primary 7 60% 2026-06-05
Siroko
siroko.com
primary 1 2026-05-26
Hsnstore
hsnstore.com
primary 1 2026-06-12
Bullionbypost
bullionbypost.co.uk
primary 52 0.0% 2026-06-29
Showing the top 100 of 971 brands by observations · Show all

Sending IPs (top 25)

IPs we've observed sending via Mailchimp. "Brands" = distinct brands seen on each IP; "Placement" = where those emails landed in Gmail (inbox / promotions / spam). Click "reputation" to check the IP on Cisco Talos.

IPHostnameBrandsObsPlacementReputation
198.2.135.65 mail20.mcsignup.com 16 24 4 Check →
198.2.135.66 mail21.mcsignup.com 17 23 1 Check →
198.2.175.11 mail11.suw151.rsgsv.net 1 20 1 Check →
198.2.130.6 mail6.atl91.mcsv.net 2 20 6 Check →
198.2.130.114 mail114.atl91.mcsv.net 1 18 1 Check →
198.2.141.10 mail10.atl231.mcsv.net 1 18 1 Check →
198.2.184.48 mail48.suw91.mcdlv.net 1 18 Check →
198.2.186.185 postoffice.esharesinc.com 1 17 5 Check →
198.2.182.188 mail188.suw16.rsgsv.net 2 17 12 Check →
198.2.178.114 mail22.mcsignup.com 10 16 1 Check →
205.201.135.8 mail8.atl51.rsgsv.net 2 14 Check →
148.105.8.31 mail31.usw2001.mcdlv.net 1 14 1 Check →
198.2.133.95 mail14.mcsignup.com 12 14 2 Check →
148.105.15.155 mail155.sea101.rsgsv.net 1 14 Check →
148.105.15.64 mail64.sea91.rsgsv.net 2 14 1 Check →
198.2.184.90 mail90.suw91.mcdlv.net 3 13 2 Check →
148.105.14.165 mail165.sea81.mcsv.net 1 13 Check →
198.2.136.244 mailer.duonet.fr 1 13 3 Check →
198.2.131.189 mail189.atl121.mcsv.net 1 13 3 Check →
198.2.130.155 mail155.atl101.mcdlv.net 1 13 Check →
198.2.182.199 mail199.suw16.rsgsv.net 2 12 3 Check →
148.105.12.223 mail223.sea22.mcdlv.net 3 12 1 Check →
148.105.15.68 mail68.sea91.rsgsv.net 3 12 1 Check →
205.201.133.136 mail136.atl21.rsgsv.net 1 12 3 Check →
205.201.133.235 mail235.atl21.rsgsv.net 1 11 1 Check →