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Ghost

Newsletter Platform

Publishing platform with newsletters. Free to self-host.

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14 brands detected that use Ghost (14 as primary ESP)

Ghost is the 56th most popular marketing ESP we track.

Detected by 55 distinct extension users.

Industries using Ghost

Distribution of brands using Ghost by industry. Helps you gauge whether this ESP is popular with businesses similar to yours. Brands tagged in two industries are counted in both.

Media 5 brands · 31.3% Marketing & Agencies 5 brands · 31.3% SaaS 4 brands · 25.0% Education 1 brand · 6.3% E-commerce 1 brand · 6.3%

Based on 14 of 14 brands tagged. Industries assigned automatically using AI; not every brand is tagged yet.

Average placement for brands using Ghost

Where this ESP's emails land in Gmail. Each brand counted once (average of per-brand percentages) so a single high-volume sender can't dominate. Spam placement is mostly driven by the sender (list quality, content, complaint rate). This number reflects both the ESP's infrastructure AND the kind of senders who choose it — not just deliverability quality.

inbox 94.3%promotions 2.8%spam 3.0%

By volume: inbox 117 · promotions 4 · spam 13 (134 emails observed)

Percentages are averaged per brand (each counted once) across 8 brands using Ghost with at least 5 placement observations each.

Powered by

Underlying transactional infrastructure Ghost routes through, detected from the sender hostname (PTR record) on each email's Received header. Bigger sample → more accurate.

14 brands use Ghost

14 as their primary ESP. Primary users are listed first, then secondary.

Sort: Importance | Most spam
Compare Ghost with:
Brand Role Obs Spam Last seen
Ghost
ghost.org
primary 6 0.0% 2026-06-24
Ghost
ghost.io
primary 55 24% 2026-06-29
Platformer
platformer.news
primary 10 0.0% 2026-06-24
Wheresyoured
wheresyoured.at
primary 5 0.0% 2026-06-01
Thebrowser
thebrowser.com
primary 3 0.0% 2026-06-10
Customersuccesscollective
customersuccesscollective.com
primary 5 0.0% 2026-06-24
Frank
frank.news
primary 1 2026-06-10
Martechtherapy
martechtherapy.com
primary 15 0.0% 2026-06-29
Mysteryleague
mysteryleague.com
primary 1 2026-05-18
Philomaths
philomaths.tech
primary 2 2026-06-19
Revenuerulebreaker
revenuerulebreaker.com
primary 16 0.0% 2026-06-21
Shesabeast
shesabeast.co
primary 3 0.0% 2026-06-29
Theaimarketers
theaimarketers.ai
primary 12 0.0% 2026-06-26
Unbore
unbore.com
primary 2 2026-06-11

Sending IPs (top 25)

IPs we've observed sending via Ghost. "Brands" = distinct brands seen on each IP; "Placement" = where those emails landed in Gmail (inbox / promotions / spam). Click "reputation" to check the IP on Cisco Talos.

IPHostnameBrandsObsPlacementReputation
159.112.250.66 relay19.ghost.io 6 16 4 Check →
159.112.253.179 relay17.ghost.io 5 15 Check →
161.38.200.149 relay18.ghost.io 4 14 Check →
198.244.55.109 relay16.ghost.io 1 14 5 Check →
143.55.227.205 relay7.ghost.io 6 13 3 Check →
143.55.233.111 relay9.ghost.io 7 10 Check →
69.72.47.17 relay2.ghost.io 1 4 1 Check →
161.38.203.125 relay15.ghost.io 2 4 2 Check →
69.72.43.134 relay3.ghost.io 2 2 Check →
159.135.233.137 relay4.ghost.io 2 2 1 Check →
69.72.43.10 v510.v5c0b6788.use4.send.mailgun.net 1 1 Check →
161.38.198.131 relay14.ghost.io 1 1 Check →