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Whitestuff

whitestuff.com
🏆Rank #134,681 🏷 Retail 🇬🇧United Kingdom 📥 Inbox 38%

Whitestuff uses Bloomreach for marketing email and Mailgun for transactional/notifications. They rank #134,681 in the Tranco list of most-popular domains. We've also observed sends via Amazon SES. Email goes out from 3 different subdomains. Their email authentication setup is solid (score 95/100). We've recorded 3 ESP changes since first observing this brand.

Marketing ESPBloomreach
Transactional ESPMailgun
Total observations46
Active days12
Avg per active day3.8
Last activity📬 Active · yesterday
Cadence~every 2 weeks
Compare Whitestuff with another brand:

Email setup 95/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
95/100
SPF
pass
DKIM
pass
DMARC
pass (reject)
BIMI
pass
Unsubscribe
one-click
SPF lookups 7/10

SPF / DKIM / DMARC above reflect the last 3 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to cloudflare.net. Policy p=reject means receivers actively block or quarantine spoofed mail.

SPF alignment: all 4 observed emails use a return-path aligned with whitestuff.com (noreply.whitestuff.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 45 observed emails sign with a domain aligned with whitestuff.com (e.whitestuff.com, order.whitestuff.com, whitestuff.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: 0% TLS 1.3, 100% TLS 1.2 (across 9 sends).

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 2 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

Amazon SES 4

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Amazon SES ✓ confirmed Mailgun ✓ confirmed Bloomreach ✓ via Mailgun

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Microsoft 365 SendGrid

Probed: whitestuff.com, noreply.whitestuff.com, e.whitestuff.com, order.whitestuff.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 8 38.1%
promotions 13 61.9%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Bloomreach 11
36.4% 63.6% 0.0%
Mailgun 6
16.7% 83.3% 0.0%
Amazon SES 3
100.0% 0.0% 0.0%

ESP activity over time

Dec 29, 2025 – Jun 29, 2026 · 11 weeks with sends

Weekly observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

9 0 Bloomreach: 3 (week of 2025-12-29)3Bloomreach: 3 (week of 2026-02-16)3Bloomreach: 9 (week of 2026-03-16)9Bloomreach: 6 (week of 2026-03-23)6Bloomreach: 1 (week of 2026-05-04)1Bloomreach: 2 (week of 2026-05-18)2Bloomreach: 4 (week of 2026-05-25)Mailgun: 1 (week of 2026-05-25)5Bloomreach: 4 (week of 2026-06-01)Amazon SES: 4 (week of 2026-06-01)8Bloomreach: 1 (week of 2026-06-08)1Mailgun: 6 (week of 2026-06-15)6Mailgun: 2 (week of 2026-06-29)2Dec 29 '25Jan 19 '26Feb 9 '26Mar 2 '26Mar 23 '26Apr 13 '26May 4 '26May 25 '26Jun 15 '26Jun 29 '26
Bloomreach Mailgun Amazon SES

Similar brands using Bloomreach

Sending IPs

IP addresses whitestuff.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
143.55.236.3 v53.v56156858.euw1.send.eu.mailgun.net 14 Check →
141.193.33.179 v5179.v5c07f50a.euw1.send.eu.mailgun.net 14 2 Check →
198.244.60.223 a223.a5d06dfa.euw1.send.eu.mailgun.net 9 Check →
143.55.238.159 v5159.v57b3cc8b.euw1.send.eu.mailgun.net 5 1 Check →
54.240.48.51 a48-51.smtp-out.amazonses.com 4 Check →

Sending domains

DomainESPs detectedDelivery (7d)
e.whitestuff.comBloomreach 29 Mailgun 8
order.whitestuff.comBloomreach 4 Mailgun 1
whitestuff.comAmazon SES 4