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Vercel

vercel.com
🏆Rank #4,485 🏷 SaaS 🇺🇸United States ✓ Inbox 100%

Vercel uses Customer.io for marketing email and SendGrid for transactional/notifications. They rank #4,485 in the Tranco list of most-popular domains. We've also observed sends via Amazon SES. Email goes out from 2 different subdomains. Their email authentication setup is solid (score 95/100). We've recorded 1 ESP change since first observing this brand.

Marketing ESPCustomer.io
Transactional ESPSendGrid
Total observations20
Active days11
Avg per active day1.8
Last activity📬 Active · today
Cadence~weekly
Compare Vercel with another brand:

Email setup 95/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
95/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
verified VMC
Unsubscribe
one-click
SPF lookups 10/10

SPF / DKIM / DMARC above reflect the last 1 email we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to DMARC Analyzer (Mimecast). Policy p=quarantine means receivers actively block or quarantine spoofed mail.

SPF alignment: all 16 observed emails use a return-path aligned with vercel.com (em7637.info.vercel.com, cio148641.info.vercel.com, mail.vercel.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 13 observed emails sign with a domain aligned with vercel.com (info.vercel.com, cio148641.info.vercel.com, vercel.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: 33% TLS 1.3, 67% TLS 1.2 (across 6 sends).

🐢 Slow delivery observed

2 of 2 emails in the last 7 days were delayed beyond 5 minutes (100%) — delays stayed within 5–15 minutes. Slow sends averaged 5 min 43 sec. Healthy senders deliver in under 30 seconds. Consistent delays usually mean greylisting, reputation-based throttling, or receiver-side filter scrutiny — worth investigating sender reputation and authentication setup.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

Amazon SES 5

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Amazon SES ✓ confirmed SendGrid ✓ confirmed Customer.io ✓ via Mailgun

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Adobe Campaign Mailgun Marketo Salesforce MC

Probed: vercel.com, bounce.vercel.com, mail.vercel.com, em7637.info.vercel.com, cio148641.info.vercel.com, info.vercel.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 19 100.0%

Where emails landed (Outlook)

Placement observed in Outlook / Microsoft 365 mailboxes. Focused Inbox splits mail into two tabs, "Focused" (inbox) and "Other", plus Junk. 100% reached the Focused inbox across 1 observed email.

Focused 100% (1) Junk 0% (0)

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Customer.io 6
100.0% 0.0% 0.0%
SendGrid 5
100.0% 0.0% 0.0%
Amazon SES 4
100.0% 0.0% 0.0%

ESP activity over time

Apr 13 – Jun 30, 2026 · 11 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

4 0 SendGrid: 1 (2026-04-13)1SendGrid: 1 (2026-04-16)1SendGrid: 1 (2026-05-05)Amazon SES: 1 (2026-05-05)2Amazon SES: 1 (2026-05-13)1Amazon SES: 1 (2026-05-15)1Amazon SES: 1 (2026-05-18)1SendGrid: 1 (2026-05-27)1SendGrid: 4 (2026-06-05)4SendGrid: 1 (2026-06-11)Amazon SES: 1 (2026-06-11)2Customer.io: 4 (2026-06-14)4Customer.io: 2 (2026-06-30)204/1304/2104/2905/0705/1505/2305/3106/0806/1606/2406/30
🐢
SendGrid Customer.io Amazon SES

Similar brands using Customer.io

Sending IPs

IP addresses vercel.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
143.55.232.15 v515.v5f06b487.use4.send.mailgun.net 4 Check →
206.55.150.64 h150-64.smtp-out.us-west-2.amazonses.com 2 Check →
143.55.232.36 v536.v5f06b487.use4.send.mailgun.net 2 2 Check →
54.240.42.184 a42-184.smtp-out.amazonses.com 1 Check →
23.251.237.243 e237-243.smtp-out.us-west-2.amazonses.com 1 Check →
54.240.119.62 a119-62.smtp-out.us-west-2.amazonses.com 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
info.vercel.comSendGrid 9 Customer.io 6🐢 2/2 slow (avg 5 min 43 sec)
vercel.comAmazon SES 5