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Tadpoles

tadpoles.com
🌐Web popularity #206,655 🏷 E-commerce 🇺🇸United States

Tadpoles uses SparkPost as their primary email service provider. They're the #206,655 most-visited website overall, per Tranco (a web-popularity measure, not an email one). Their email authentication setup is good (score 73/100). Missing: DMARC enforcement, one-click unsubscribe.

Transactional ESPSparkPost
Total observations7
Active days5
Avg per active day1.4
Last activity💤 Dormant · 7 weeks ago
Cadence~weekly
Compare Tadpoles with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
missing
SPF lookups 5/10
Authentication

DMARC reports sent to dmarcly.com. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: all 7 observed emails use a return-path aligned with tadpoles.com (spbounces.tadpoles.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 1 observed email sign with a domain aligned with tadpoles.com (tadpoles.com). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

SparkPost ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Amazon SES Microsoft 365

Probed: tadpoles.com, spbounces.tadpoles.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 6 85.7%
promotions 1 14.3%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
SparkPost 7
85.7% 14.3% 0.0%

ESP activity over time

Apr 16 – May 15, 2026 · 5 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

2 0 SparkPost: 1 (2026-04-16)1SparkPost: 2 (2026-05-12)2SparkPost: 2 (2026-05-13)2SparkPost: 1 (2026-05-14)1SparkPost: 1 (2026-05-15)104/1604/1904/2204/2504/2805/0105/0405/0705/1005/1305/15
SparkPost

Similar brands using SparkPost

Sending IPs

IP addresses tadpoles.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsReputation
192.174.91.32 mta-91-32.sparkpostmail.com 3 Check →
192.174.91.29 mta-91-29.sparkpostmail.com 2 Check →
192.174.91.30 mta-91-30.sparkpostmail.com 2 Check →

Per-IP inbox / promotions / spam is being collected and will appear here as new emails are observed.

Sending domains

DomainESPs detectedDelivery (7d)
tadpoles.comSparkPost 7