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Southerncrossvet

southerncrossvet.com.au
🏆Rank N/A 🏷 Health 🇦🇺Australia

Southerncrossvet uses Mailchimp as their primary email service provider. We've also observed sends via Zoho Campaigns. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPMailchimp
Total observations7
Active days4
Avg per active day1.8
Last activity📬 Active · today
Cadence~weekly
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Compare Southerncrossvet with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 6/10

SPF / DKIM / DMARC above reflect the last 2 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to cloudflare.net. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: observed emails use a third-party return-path (collab360marketing.com) — SPF passes there but doesn't align with southerncrossvet.com.au, so DMARC has to rely on DKIM alignment.

DKIM alignment: all 7 observed emails sign with a domain aligned with southerncrossvet.com.au (southerncrossvet.com.au). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 2 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

Zoho Campaigns 3

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Mailchimp ✓ confirmed Zoho Campaigns observed

"Observed" pills mean we detected emails from these ESPs, but they don't appear in any SPF record we probed. They may still be properly authorized — sending infrastructure can live on subdomains we haven't seen yet, or use IP-listing instead of include: directives.

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Google Workspace Mandrill Microsoft 365

Probed: southerncrossvet.com.au, collab360marketing.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 2 28.6%
promotions 5 71.4%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Mailchimp 4
50.0% 50.0% 0.0%
Zoho Campaigns 3
0.0% 100.0% 0.0%

ESP activity over time

May 28 – Jun 30, 2026 · 4 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

4 0 Zoho Campaigns: 1 (2026-05-28)1Mailchimp: 3 (2026-05-29)Zoho Campaigns: 1 (2026-05-29)4Zoho Campaigns: 1 (2026-06-24)1Mailchimp: 1 (2026-06-30)105/2806/0106/0506/0906/1306/1706/2106/2506/29
Mailchimp Zoho Campaigns

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Sending domains

DomainESPs detectedDelivery (7d)
southerncrossvet.com.auMailchimp 4 Zoho Campaigns 3