Sofi uses Braze for marketing email and SendGrid for transactional/notifications. They rank #6,970 in the Tranco list of most-popular domains. We've also observed sends via SparkPost. Email goes out from 3 different subdomains. Their email authentication setup is solid (score 100/100).
Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.
SPF / DKIM / DMARC above reflect the last 7 emails we've observed. DMARC policy is read live from DNS.
DMARC reports sent to proofpoint.com. Policy
p=reject means receivers actively block or quarantine spoofed mail.
SPF alignment: 95% of observed emails use an aligned return-path (abmail.r.sofi.com, abmail.newsletter.sofi.com); the rest use third-party paths (spmailtechnol.com) where DMARC has to rely on DKIM alignment.
DKIM alignment: all 19 observed emails sign with a domain aligned with sofi.com (r.sofi.com, newsletter.sofi.com, sofi.com). DKIM authenticates the visible From — supports DMARC directly.
VMC issued by: digicert.
TLS: modern — 100% TLS 1.3 (across 11 sends).
Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 3 sends).
Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).
SparkPost 1ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.
ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.
Probed: sofi.com, spmailtechnol.com, abmail.newsletter.sofi.com, abmail.r.sofi.com, newsletter.sofi.com, r.sofi.com
Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.
| Folder | Count | Share |
|---|---|---|
| inbox | 14 | 73.7% |
| promotions | 5 | 26.3% |
Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.
| ESP | Emails | Placement | Inbox % | Tabs % | Spam % |
|---|---|---|---|---|---|
| Braze | 9 | 77.8% | 22.2% | 0.0% | |
| SendGrid | 9 | 66.7% | 33.3% | 0.0% | |
| SparkPost | 1 | 100.0% | 0.0% | 0.0% |
Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.
IP addresses sofi.com has been observed sending from, and where their mail landed in Gmail.
| IP | Hostname | Obs | Placement | Reputation |
|---|---|---|---|---|
| 223.165.115.211 | o5310.abmail.r.sofi.com |
4 | 1 | Check → |
| 223.165.115.214 | o5311.abmail.r.sofi.com |
3 | 1 | Check → |
| 168.245.53.108 | o2825.abmail.r.sofi.com |
3 | — | Check → |
| 168.245.22.158 | xvfrkswz.outbound-mail.sendgrid.net |
3 | 1 | Check → |
| 223.165.115.163 | dfxrtpxp.outbound-mail.sendgrid.net |
2 | 1 | Check → |
| 223.165.115.194 | o5306.abmail.newsletter.sofi.com |
2 | 1 | Check → |
| 147.253.210.6 | mta-210-6.sparkpostmail.com |
1 | — | Check → |
| 223.165.115.192 | o5305.abmail.newsletter.sofi.com |
1 | — | Check → |