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Simplyrecipes

simplyrecipes.com
🏆Rank #15,841 🏷 Media 🇺🇸United States

Simplyrecipes uses Iterable as their primary email service provider. They rank #15,841 in the Tranco list of most-popular domains. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPIterable
Total observations4
Active days2
Avg per active day2.0
Last activity📬 Active · 12 days ago
Cadence~every 3 days
Compare Simplyrecipes with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 4/10

SPF / DKIM / DMARC above reflect the last 2 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to Agari (Proofpoint). Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: all 4 observed emails use a return-path aligned with simplyrecipes.com (bounce.simplyrecipes.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 4 observed emails sign with a domain aligned with simplyrecipes.com (mail.simplyrecipes.com). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Iterable ✓ via SparkPost

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Google Workspace SparkPost

Probed: simplyrecipes.com, bounce.simplyrecipes.com, mail.simplyrecipes.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 3 75.0%
promotions 1 25.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Iterable 4
75.0% 25.0% 0.0%

ESP activity over time

Jun 14 – Jun 18, 2026 · 2 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

2 0 Iterable: 2 (2026-06-14)2Iterable: 2 (2026-06-18)206/1406/1506/1606/1706/18
Iterable

Similar brands using Iterable

Sending IPs

IP addresses simplyrecipes.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
156.70.150.147 mta-70-150-147.sparkpostmail.com 2 1 Check →
156.70.150.123 mta-70-150-123.sparkpostmail.com 1 Check →
156.70.150.117 mta-70-150-117.sparkpostmail.com 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
mail.simplyrecipes.comIterable 4