Keepovertrading uses Iterable for marketing email and Amazon SES for transactional/notifications. Their email authentication setup is solid (score 85/100).
Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.
SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.
DMARC reports sent to keepovertrading.com. Policy
p=reject means receivers actively block or quarantine spoofed mail.
SPF alignment: observed emails use a third-party return-path (amazonses.com) — SPF passes there but doesn't align with keepovertrading.com, so DMARC has to rely on DKIM alignment.
DKIM alignment: all 10 observed emails sign with a domain aligned with keepovertrading.com (alerts.keepovertrading.com). DKIM authenticates the visible From — supports DMARC directly.
TLS: modern — 100% TLS 1.3 (across 10 sends).
Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 10 sends).
Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).
None — only the primary ESP(s) shown aboveESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.
No additional ESPs authorized in the brand's SPF beyond the confirmed senders above.
Probed: keepovertrading.com, amazonses.com, alerts.keepovertrading.com
Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.
| Folder | Count | Share |
|---|---|---|
| inbox | 6 | 75.0% |
| spam | 2 | 25.0% |
Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.
| ESP | Emails | Placement | Inbox % | Tabs % | Spam % |
|---|---|---|---|---|---|
| Iterable | 2 | 0.0% | 0.0% | 100.0% | |
| Amazon SES | 6 | 100.0% | 0.0% | 0.0% |
Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.
IP addresses keepovertrading.com has been observed sending from, and where their mail landed in Gmail.
| IP | Hostname | Obs | Placement | Reputation |
|---|---|---|---|---|
| 54.240.78.205 | a78-205.smtp-out.amazonses.com |
1 | 1 | Check → |
| 54.240.73.48 | a73-48.smtp-out.amazonses.com |
1 | 1 | Check → |
| 54.240.79.98 | a79-98.smtp-out.amazonses.com |
1 | 1 | Check → |
| 54.240.79.252 | a79-252.smtp-out.amazonses.com |
1 | — | Check → |
| 23.251.255.228 | e255-228.smtp-out.amazonses.com |
1 | — | Check → |
| 54.240.78.206 | a78-206.smtp-out.amazonses.com |
1 | 1 | Check → |
| 54.240.79.81 | a79-81.smtp-out.amazonses.com |
1 | 1 | Check → |
| 54.240.78.204 | a78-204.smtp-out.amazonses.com |
1 | 1 | Check → |
| 54.240.79.43 | a79-43.smtp-out.amazonses.com |
1 | 1 | Check → |
| 23.251.255.196 | e255-196.smtp-out.amazonses.com |
1 | 1 | Check → |
| Domain | ESPs detected | Delivery (7d) |
|---|---|---|
alerts.keepovertrading.com | Amazon SES 8 Iterable 2 |