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Iterable

iterable.com
🏆Rank #3,255 🏷 SaaS 🇺🇸United States ✓ Inbox 91%

Iterable uses Iterable for marketing email and Salesforce CRM for transactional/notifications. They rank #3,255 in the Tranco list of most-popular domains. We've also observed sends via 2 other providers: SendGrid, Amazon SES. Email goes out from 2 different subdomains. Their email authentication setup is solid (score 95/100). We've recorded 12 ESP changes since first observing this brand.

Marketing ESPIterable
Transactional ESPSalesforce CRM
Total observations208
Active days39
Avg per active day5.3
Last activity📬 Active · today
Cadence~every 2 weeks

Other technologies

Non-ESP tools detected in this brand's emails. Independent of who sends — a brand can use any combination.

HTML builder Beefree SDK
Compare Iterable with another brand:

Email setup 95/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
95/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
verified VMC
Unsubscribe
one-click
SPF lookups 9/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to dmarcian. Policy p=quarantine means receivers actively block or quarantine spoofed mail.

SPF alignment: observed emails use a third-party return-path (amazonses.com, iad1.rp.oracleemaildelivery.com, us-west-2.amazonses.com) — SPF passes there but doesn't align with iterable.com, so DMARC has to rely on DKIM alignment.

DKIM alignment: all 152 observed emails sign with a domain aligned with iterable.com (iterable.com). DKIM authenticates the visible From — supports DMARC directly.

Brand visibility

VMC issued by: digicert.

Transport & deliverability

TLS: modern — 100% TLS 1.3 (across 76 sends).

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 28 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

SendGrid 3 Amazon SES 2 Zendesk 1

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Amazon SES ✓ confirmed SendGrid ✓ confirmed Salesforce CRM ✓ via Salesforce MC Iterable ✓ via Amazon SES

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Mailgun Salesforce MC

Probed: iterable.com, amazonses.com, us-west-2.amazonses.com, iad1.rp.oracleemaildelivery.com, email.iterable.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 136 90.7%
promotions 14 9.3%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Iterable 53
73.6% 26.4% 0.0%
Amazon SES 2
100.0% 0.0% 0.0%
Salesforce CRM 85
100.0% 0.0% 0.0%
SendGrid 2
100.0% 0.0% 0.0%
Zendesk 1
100.0% 0.0% 0.0%

ESP activity over time

Jul 1, 2024 – Jun 1, 2026 · 5 months with sends

Monthly observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

141 0 Iterable: 2 (2024-07)2Iterable: 2 (2025-11)SendGrid: 2 (2025-11)4Salesforce CRM: 8 (2026-04)Iterable: 1 (2026-04)SendGrid: 1 (2026-04)10Salesforce CRM: 43 (2026-05)Iterable: 7 (2026-05)Amazon SES: 1 (2026-05)51Salesforce CRM: 94 (2026-06)Iterable: 45 (2026-06)Amazon SES: 1 (2026-06)Zendesk: 1 (2026-06)141Jul '24Oct '24Jan '25Apr '25Jul '25Oct '25Jan '26Apr '26Jun '26
Salesforce CRM Iterable SendGrid Amazon SES Zendesk

Similar brands using Iterable

Sending IPs

IP addresses iterable.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
54.240.79.1 a79-1.smtp-out.amazonses.com 5 Check →
147.154.32.36 adg154cb36.iad1.oracleemaildelivery.com 5 Check →
54.240.78.63 a78-63.smtp-out.amazonses.com 4 Check →
76.223.141.251 c141-251.smtp-out.amazonses.com 2 Check →
54.240.79.162 a79-162.smtp-out.amazonses.com 2 Check →
54.240.73.11 a73-11.smtp-out.amazonses.com 2 Check →
54.240.78.205 a78-205.smtp-out.amazonses.com 2 Check →
23.251.255.229 e255-229.smtp-out.amazonses.com 2 Check →
54.240.78.106 a78-106.smtp-out.amazonses.com 2 2 Check →
54.240.78.162 a78-162.smtp-out.amazonses.com 2 2 Check →
76.223.141.227 c141-227.smtp-out.amazonses.com 2 2 Check →
54.240.78.105 a78-105.smtp-out.amazonses.com 1 Check →
54.240.79.77 a79-77.smtp-out.amazonses.com 1 Check →
54.240.85.169 a85-169.smtp-out.us-west-2.amazonses.com 1 Check →
54.240.79.35 a79-35.smtp-out.amazonses.com 1 Check →
54.240.79.164 a79-164.smtp-out.amazonses.com 1 Check →
54.240.79.33 a79-33.smtp-out.amazonses.com 1 Check →
192.161.151.36 mta-out6.pod20.usw2.zdsys.com 1 Check →
76.223.141.193 c141-193.smtp-out.amazonses.com 1 Check →
54.240.79.5 a79-5.smtp-out.amazonses.com 1 Check →
54.240.79.119 a79-119.smtp-out.amazonses.com 1 Check →
54.240.78.152 a78-152.smtp-out.amazonses.com 1 1 Check →
76.223.141.187 c141-187.smtp-out.amazonses.com 1 1 Check →
192.161.151.37 mta-out7.pod20.usw2.zdsys.com 1 1 Check →
23.251.255.207 e255-207.smtp-out.amazonses.com 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
iterable.comSalesforce CRM 145 Iterable 20 SendGrid 3 Amazon SES 2 Zendesk 1
email.iterable.comIterable 37