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Firstinvestmentupdates

firstinvestmentupdates.com

Firstinvestmentupdates uses Iterable for marketing email and Amazon SES for transactional/notifications. Their email authentication setup is solid (score 85/100). We've recorded 3 ESP changes since first observing this brand.

Marketing ESPIterable
Transactional ESPAmazon SES
Total observations48
Active days21
Avg per active day2.3
Last activity📬 Active · 4 days ago
Cadence~every 3 days
Compare Firstinvestmentupdates with another brand:

Email setup 85/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
85/100
SPF
pass
DKIM
pass
DMARC
pass (reject)
BIMI
none
Unsubscribe
one-click
SPF lookups 1/10

SPF / DKIM / DMARC above reflect the last 9 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC enforced with p=reject — receivers actively reject or quarantine spoofed mail. No aggregate reporting destination configured.

SPF alignment: observed emails use a third-party return-path (amazonses.com) — SPF passes there but doesn't align with firstinvestmentupdates.com, so DMARC has to rely on DKIM alignment.

DKIM alignment: all 38 observed emails sign with a domain aligned with firstinvestmentupdates.com (research.firstinvestmentupdates.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: modern — 100% TLS 1.3 (across 17 sends).

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 6 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Amazon SES ✓ confirmed Iterable ✓ via Amazon SES

Other SPF authorizations

No additional ESPs authorized in the brand's SPF beyond the confirmed senders above.

Probed: firstinvestmentupdates.com, amazonses.com, research.firstinvestmentupdates.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 36 80.0%
promotions 9 20.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Amazon SES 16
100.0% 0.0% 0.0%
Iterable 27
66.7% 33.3% 0.0%

ESP activity over time

Apr 15 – Jun 26, 2026 · 24 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

5 0 Iterable: 1 (2026-04-15)1Iterable: 1 (2026-05-04)1Iterable: 2 (2026-05-09)2Iterable: 3 (2026-05-11)3Iterable: 1 (2026-05-12)1Amazon SES: 4 (2026-05-18)4Iterable: 2 (2026-05-20)2Iterable: 2 (2026-05-26)2Amazon SES: 4 (2026-05-28)4Iterable: 3 (2026-05-29)Amazon SES: 1 (2026-05-29)4Iterable: 1 (2026-05-31)1Amazon SES: 1 (2026-06-01)1Amazon SES: 2 (2026-06-02)2Iterable: 3 (2026-06-04)3Iterable: 1 (2026-06-05)1Iterable: 1 (2026-06-07)1Iterable: 2 (2026-06-09)2Iterable: 1 (2026-06-12)1Iterable: 2 (2026-06-15)Amazon SES: 1 (2026-06-15)3Iterable: 1 (2026-06-16)1Amazon SES: 1 (2026-06-18)1Amazon SES: 1 (2026-06-19)1Iterable: 2 (2026-06-24)Amazon SES: 3 (2026-06-24)5Iterable: 1 (2026-06-26)104/1504/2305/0105/0905/1705/2506/0206/1006/1806/26
Iterable Amazon SES

Similar brands using Iterable

Sending IPs

IP addresses firstinvestmentupdates.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsReputation
54.240.79.227 a79-227.smtp-out.amazonses.com 3 Check →
23.251.255.191 e255-191.smtp-out.amazonses.com 2 Check →
54.240.78.232 a78-232.smtp-out.amazonses.com 2 Check →
54.240.78.145 a78-145.smtp-out.amazonses.com 2 Check →
76.223.141.224 c141-224.smtp-out.amazonses.com 2 Check →
76.223.141.180 c141-180.smtp-out.amazonses.com 2 Check →
54.240.79.76 a79-76.smtp-out.amazonses.com 2 Check →
54.240.79.187 a79-187.smtp-out.amazonses.com 1 Check →
76.223.142.7 c142-7.smtp-out.amazonses.com 1 Check →
76.223.141.213 c141-213.smtp-out.amazonses.com 1 Check →
76.223.141.167 c141-167.smtp-out.amazonses.com 1 Check →
54.240.78.235 a78-235.smtp-out.amazonses.com 1 Check →
54.240.78.125 a78-125.smtp-out.amazonses.com 1 Check →
54.240.78.182 a78-182.smtp-out.amazonses.com 1 Check →
54.240.73.46 a73-46.smtp-out.amazonses.com 1 Check →
54.240.78.155 a78-155.smtp-out.amazonses.com 1 Check →
76.223.141.241 c141-241.smtp-out.amazonses.com 1 Check →
76.223.141.237 c141-237.smtp-out.amazonses.com 1 Check →
54.240.79.131 a79-131.smtp-out.amazonses.com 1 Check →
54.240.78.121 a78-121.smtp-out.amazonses.com 1 Check →
54.240.79.122 a79-122.smtp-out.amazonses.com 1 Check →
54.240.79.236 a79-236.smtp-out.amazonses.com 1 Check →
23.251.255.185 e255-185.smtp-out.amazonses.com 1 Check →
76.223.141.202 c141-202.smtp-out.amazonses.com 1 Check →
54.240.79.32 a79-32.smtp-out.amazonses.com 1 Check →

Per-IP inbox / promotions / spam is being collected and will appear here as new emails are observed.

Sending domains

DomainESPs detectedDelivery (7d)
research.firstinvestmentupdates.comIterable 30 Amazon SES 18