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Bluewater Express

bluewater-express.com
🏆Rank N/A 🏷 Travel

Bluewater Express uses Mailchimp as their primary email service provider. Their email authentication setup is incomplete (score 58/100). Missing: DMARC enforcement, one-click unsubscribe.

Marketing ESPMailchimp
Total observations5
Active days3
Avg per active day1.7
Last activity💤 Dormant · 5 weeks ago
Cadence~every 3 days
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Compare Bluewater Express with another brand:

Email setup 58/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Setup has gaps
Some authentication is missing or weak — receivers may give less benefit of the doubt.
58/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
missing
SPF lookups 4/10
Authentication

DMARC published as p=none with no rua= reporting — monitor-only, and the sender isn't collecting reports either.

SPF alignment: observed emails use a third-party return-path (mandrillapp.com) — SPF passes there but doesn't align with bluewater-express.com, so DMARC has to rely on DKIM alignment.

DKIM alignment: all 1 observed email sign with a domain aligned with bluewater-express.com (bluewater-express.com). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Mailchimp ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Mandrill Microsoft 365

Probed: bluewater-express.com, mandrillapp.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 5 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Mailchimp 5
100.0% 0.0% 0.0%

ESP activity over time

May 15 – May 24, 2026 · 3 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

3 0 Mailchimp: 3 (2026-05-15)3Mailchimp: 1 (2026-05-17)1Mailchimp: 1 (2026-05-24)105/1505/1605/1705/1805/1905/2005/2105/2205/2305/24
🐢
Mailchimp

Similar brands using Mailchimp

Sending IPs

IP addresses bluewater-express.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsReputation
198.2.179.17 mail179-17.suw41.mandrillapp.com 3 Check →
198.2.137.14 mail137-14.atl71.mandrillapp.com 1 Check →
198.2.180.32 mail180-32.suw31.mandrillapp.com 1 Check →

Per-IP inbox / promotions / spam is being collected and will appear here as new emails are observed.

Sending domains

DomainESPs detectedDelivery (7d)
bluewater-express.comMailchimp 5