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Axios

axios.com
🏆Rank #2,172 🏷 Media 🇺🇸United States ✓ Inbox 95%

Axios uses Sailthru as their primary email service provider. They rank #2,172 in the Tranco list of most-popular domains. Their email authentication setup is solid (score 85/100).

Marketing ESPSailthru
Total observations95
Active days30
Avg per active day3.2
Last activity📬 Active · yesterday
Cadence~every 2 days
Compare Axios with another brand:

Email setup 85/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
85/100
SPF
pass
DKIM
pass
DMARC
pass (reject)
BIMI
none
Unsubscribe
one-click
SPF lookups 7/10

SPF / DKIM / DMARC above reflect the last 7 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to easydmarc.us. Policy p=reject means receivers actively block or quarantine spoofed mail.

SPF alignment: all 95 observed emails use a return-path aligned with axios.com (mailer.axios.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 81 observed emails sign with a domain aligned with axios.com (axios.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: modern — 100% TLS 1.3 (across 36 sends).

Delivery (last 7 days): 71% under 10 seconds, 14% over 1 minute (across 7 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Sailthru ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Amazon SES Google Workspace HubSpot

Probed: axios.com, mailer.axios.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 63 95.5%
promotions 3 4.5%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Sailthru 66
95.5% 4.5% 0.0%

ESP activity over time

May 11 – Jun 29, 2026 · 28 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

11 0 Sailthru: 1 (2026-05-11)1Sailthru: 1 (2026-05-12)1Sailthru: 2 (2026-05-14)2Sailthru: 2 (2026-05-15)2Sailthru: 4 (2026-05-18)4Sailthru: 1 (2026-05-20)1Sailthru: 3 (2026-05-21)3Sailthru: 1 (2026-05-22)1Sailthru: 1 (2026-05-26)1Sailthru: 1 (2026-05-28)1Sailthru: 3 (2026-05-29)3Sailthru: 6 (2026-06-01)6Sailthru: 1 (2026-06-02)1Sailthru: 10 (2026-06-04)10Sailthru: 3 (2026-06-05)3Sailthru: 5 (2026-06-08)5Sailthru: 9 (2026-06-09)9Sailthru: 3 (2026-06-10)3Sailthru: 4 (2026-06-11)4Sailthru: 7 (2026-06-12)7Sailthru: 5 (2026-06-13)5Sailthru: 2 (2026-06-14)2Sailthru: 11 (2026-06-15)11Sailthru: 2 (2026-06-22)2Sailthru: 1 (2026-06-23)1Sailthru: 2 (2026-06-24)2Sailthru: 2 (2026-06-26)2Sailthru: 2 (2026-06-29)205/1105/1605/2105/2605/3106/0506/1006/1506/2006/2506/29
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Sailthru

Similar brands using Sailthru

Sending IPs

IP addresses axios.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
192.64.236.42 mta236-42.sailthru.com 6 Check →
192.64.236.197 mta236-197.sailthru.com 5 Check →
192.64.236.154 mta236-154.sailthru.com 5 Check →
192.64.236.14 mta236-14.sailthru.com 5 Check →
192.64.237.36 mta237-36.sailthru.com 5 Check →
192.64.236.73 pmta236-73.sailthru.com 3 Check →
192.64.238.57 mta238-57.sailthru.com 3 Check →
192.64.238.43 mta238-43.sailthru.com 3 Check →
192.64.236.236 mta236-236.sailthru.com 3 Check →
192.64.238.79 mta238-79.sailthru.com 2 Check →
192.64.236.47 pmta236-47.sailthru.com 2 Check →
192.64.237.65 mta237-65.sailthru.com 2 Check →
192.64.236.194 mta236-194.sailthru.com 2 Check →
192.64.236.98 mta236-98.sailthru.com 2 Check →
192.64.237.234 mta237-234.sailthru.com 2 Check →
192.64.237.67 pmta237-67.sailthru.com 2 Check →
192.64.236.218 mta236-218.sailthru.com 2 Check →
192.64.238.68 mta238-68.sailthru.com 2 Check →
192.64.237.131 mta237-131.sailthru.com 2 Check →
192.64.238.73 mta238-73.sailthru.com 2 2 Check →
192.64.236.129 pmta236-129.sailthru.com 2 2 Check →
192.64.236.66 mta236-66.sailthru.com 2 2 Check →
192.64.236.2 mta236-2.sailthru.com 1 Check →
192.64.237.46 mta237-46.sailthru.com 1 Check →
192.64.236.191 mta236-191.sailthru.com 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
axios.comSailthru 95