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Www

www.substack.com
🏆Rank N/A 🏷 Media 🇺🇸United States ✓ Inbox 95%

Www uses Substack as their primary email service provider. Their email authentication setup is solid (score 85/100).

Marketing ESPSubstack
Total observations107
Active days36
Avg per active day3.0
Last activity📬 Active · today
Cadence~weekly
Compare Www with another brand:

Email setup 85/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
85/100
SPF
pass
DKIM
pass
DMARC
pass (reject)
BIMI
none
Unsubscribe
one-click
SPF lookups 1/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to Postmark DMARC. Policy p=reject means receivers actively block or quarantine spoofed mail.

SPF alignment: observed emails use a third-party return-path (mg-d1.substack.com, mg-d0.substack.com, mg2.substack.com) — SPF passes there but doesn't align with www.substack.com, so DMARC has to rely on DKIM alignment.

DKIM alignment: observed emails sign with a third-party DKIM key (mg-d0.substack.com, mg-d1.substack.com, mg2.substack.com) — DKIM passes there but doesn't align with www.substack.com, so DMARC has to rely on SPF alignment.

Transport & deliverability

TLS: 5% TLS 1.3, 95% TLS 1.2 (across 63 sends).

Delivery: fast — 80% of emails in the last 7 days arrive in under 10 seconds (across 20 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Substack ✓ via Mailgun

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Mailgun

Probed: www.substack.com, mg1.substack.com, mg-d1.substack.com, mg2.substack.com, mg-d0.substack.com, mg-tx1.substack.com, anglernook.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 97 95.1%
promotions 5 4.9%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Substack 102
95.1% 4.9% 0.0%

ESP activity over time

Jun 1 – Jun 30, 2026 · 25 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

7 0 Substack: 3 (2026-06-01)3Substack: 3 (2026-06-03)3Substack: 5 (2026-06-04)5Substack: 3 (2026-06-05)3Substack: 3 (2026-06-06)3Substack: 2 (2026-06-08)2Substack: 1 (2026-06-10)1Substack: 6 (2026-06-11)6Substack: 4 (2026-06-12)4Substack: 3 (2026-06-13)3Substack: 1 (2026-06-14)1Substack: 2 (2026-06-15)2Substack: 7 (2026-06-16)7Substack: 5 (2026-06-17)5Substack: 2 (2026-06-18)2Substack: 7 (2026-06-19)7Substack: 5 (2026-06-20)5Substack: 3 (2026-06-23)3Substack: 3 (2026-06-24)3Substack: 3 (2026-06-25)3Substack: 1 (2026-06-26)1Substack: 2 (2026-06-27)2Substack: 1 (2026-06-28)1Substack: 3 (2026-06-29)3Substack: 3 (2026-06-30)306/0106/0406/0706/1006/1306/1606/1906/2206/2506/2806/30
Substack

Similar brands using Substack

Sending IPs

IP addresses www.substack.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
159.112.244.23 v523.v5375b7fa.use4.send.mailgun.net 10 Check →
159.112.244.8 v58.v5375b7fa.use4.send.mailgun.net 5 Check →
159.112.244.44 v544.v5375b7fa.use4.send.mailgun.net 4 Check →
159.112.244.59 v559.v5375b7fa.use4.send.mailgun.net 4 4 Check →
161.38.195.184 mg-195-184.substack.com 3 Check →
159.112.244.14 v514.v5375b7fa.use4.send.mailgun.net 3 Check →
161.38.201.184 v5184.v5075e2e3.usw1.send.mailgun.net 3 3 Check →
159.135.235.32 mg-235-32.substack.com 3 3 Check →
161.38.202.34 mg-202-34.substack.com 2 Check →
159.112.244.5 v55.v5375b7fa.use4.send.mailgun.net 2 1 Check →
159.112.244.35 v535.v5375b7fa.use4.send.mailgun.net 2 Check →
159.112.244.55 v555.v5375b7fa.use4.send.mailgun.net 2 Check →
161.38.200.213 mg-200-213.substack.com 2 Check →
159.112.244.20 v520.v5375b7fa.use4.send.mailgun.net 2 1 Check →
159.112.244.32 v532.v5375b7fa.use4.send.mailgun.net 2 Check →
159.112.244.46 v546.v5375b7fa.use4.send.mailgun.net 2 1 Check →
69.72.47.244 mg-47-244.substack.com 2 1 Check →
159.112.244.28 v528.v5375b7fa.use4.send.mailgun.net 2 Check →
159.112.244.26 v526.v5375b7fa.use4.send.mailgun.net 2 Check →
143.55.229.170 v5170.v56063cb6.use4.send.mailgun.net 2 Check →
161.38.201.135 v5135.v5075e2e3.usw1.send.mailgun.net 2 Check →
159.112.244.66 v566.v5375b7fa.use4.send.mailgun.net 2 Check →
159.135.230.34 mg-230-34.substack.com 2 1 Check →
159.112.244.53 v553.v5375b7fa.use4.send.mailgun.net 2 Check →
159.112.244.58 v558.v5375b7fa.use4.send.mailgun.net 2 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
www.substack.comSubstack 107