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Virginaustralia

virginaustralia.com
🏆Rank #26,238 🏷 Travel 🇦🇺Australia ✓ Inbox 100%

Virginaustralia uses Adobe Campaign for marketing email and SparkPost for transactional/notifications. They rank #26,238 in the Tranco list of most-popular domains. We've also observed sends via Bloomreach. Email goes out from 3 different subdomains. Their email authentication setup is solid (score 85/100).

Marketing ESPAdobe Campaign
Transactional ESPSparkPost
Total observations17
Active days11
Avg per active day1.5
Last activity📬 Active · 8 days ago
Cadence~weekly
Compare Virginaustralia with another brand:

Email setup 85/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
85/100
SPF
pass
DKIM
pass
DMARC
pass (reject)
BIMI
none
Unsubscribe
one-click
SPF lookups 4/10

SPF / DKIM / DMARC above reflect the last 1 email we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to PowerDMARC. Policy p=reject means receivers actively block or quarantine spoofed mail.

DKIM alignment: all 11 observed emails sign with a domain aligned with virginaustralia.com (e.virginaustralia.com, reservations.virginaustralia.com). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

Bloomreach 2

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

SparkPost observed Adobe Campaign observed

"Observed" pills mean we detected emails from these ESPs, but they don't appear in any SPF record we probed. They may still be properly authorized — sending infrastructure can live on subdomains we haven't seen yet, or use IP-listing instead of include: directives.

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Proofpoint Salesforce MC

Probed: virginaustralia.com, reservations.virginaustralia.com, e.virginaustralia.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 17 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Adobe Campaign 11
100.0% 0.0% 0.0%
SparkPost 2
100.0% 0.0% 0.0%
Bloomreach 1
100.0% 0.0% 0.0%

ESP activity over time

May 31 – Jun 22, 2026 · 5 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

3 0 Adobe Campaign: 3 (2026-05-31)3Adobe Campaign: 1 (2026-06-04)1SparkPost: 2 (2026-06-08)2Adobe Campaign: 2 (2026-06-18)2Adobe Campaign: 2 (2026-06-22)205/3106/0306/0606/0906/1206/1506/1806/21
Adobe Campaign SparkPost Bloomreach

Similar brands using Adobe Campaign

Sending IPs

IP addresses virginaustralia.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
212.38.184.147 send125.email15.net 3 Check →
208.67.42.163 r163.e.virginaustralia.com 3 Check →
66.235.130.148 r148.e.virginaustralia.com 2 Check →
208.67.42.94 r94.e.virginaustralia.com 2 2 Check →
212.38.184.122 send100.email15.net 1 Check →
66.235.130.147 r147.e.virginaustralia.com 1 Check →
208.67.42.96 r96.e.virginaustralia.com 1 Check →
208.67.42.97 r97.e.virginaustralia.com 1 Check →
208.67.42.160 r160.e.virginaustralia.com 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
e.virginaustralia.comAdobe Campaign 11
reservations.virginaustralia.comSparkPost 4
virginaustralia.comBloomreach 2