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Therealreal

therealreal.com
🏆Rank #5,354 🏷 E-commerce 🇺🇸United States ✓ Inbox 100%

Therealreal uses Salesforce MC for marketing email and SendGrid for transactional/notifications. They rank #5,354 in the Tranco list of most-popular domains. Email goes out from 2 different subdomains. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPSalesforce MC
Transactional ESPSendGrid
Total observations100
Active days21
Avg per active day4.8
Last activity📬 Active · 2 days ago
Cadence~every 3 months
Compare Therealreal with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 7/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to ironscales.com. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: all 78 observed emails use a return-path aligned with therealreal.com (bounce.e.therealreal.com, therealreal.com, sc.therealreal.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: 96% of observed emails sign with an aligned DKIM key (therealreal.com, e.therealreal.com); the rest sign with third-party keys (s7.y.mc.salesforce.com) where DMARC has to rely on SPF alignment.

Transport & deliverability

TLS: 68% TLS 1.3, 32% TLS 1.2 (across 69 sends).

Delivery: fast — 96% of emails in the last 7 days arrive in under 10 seconds (across 23 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Salesforce MC ✓ confirmed SendGrid ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Amazon SES

Probed: therealreal.com, bounce.e.therealreal.com, sc.therealreal.com, e.therealreal.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 53 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Salesforce MC 52
100.0% 0.0% 0.0%
SendGrid 1
100.0% 0.0% 0.0%

ESP activity over time

Apr 28 – Jun 28, 2026 · 19 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

22 0 Salesforce MC: 3 (2026-04-28)3Salesforce MC: 2 (2026-05-05)2Salesforce MC: 1 (2026-05-19)1Salesforce MC: 1 (2026-06-02)1Salesforce MC: 2 (2026-06-04)2Salesforce MC: 20 (2026-06-05)20Salesforce MC: 1 (2026-06-06)1Salesforce MC: 4 (2026-06-08)SendGrid: 1 (2026-06-08)5Salesforce MC: 5 (2026-06-09)5Salesforce MC: 4 (2026-06-10)4Salesforce MC: 1 (2026-06-11)1Salesforce MC: 22 (2026-06-12)22Salesforce MC: 3 (2026-06-15)3Salesforce MC: 2 (2026-06-16)2Salesforce MC: 17 (2026-06-17)17Salesforce MC: 3 (2026-06-21)3Salesforce MC: 3 (2026-06-22)3Salesforce MC: 2 (2026-06-23)2Salesforce MC: 1 (2026-06-28)104/2805/0505/1205/1905/2606/0206/0906/1606/2306/28
Salesforce MC SendGrid

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Sending IPs

IP addresses therealreal.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
136.147.131.27 mta8.e.therealreal.com 9 3 Check →
136.147.131.20 mta.e.therealreal.com 8 Check →
136.147.131.22 mta3.e.therealreal.com 6 1 Check →
136.147.131.23 mta4.e.therealreal.com 5 Check →
136.147.131.26 mta7.e.therealreal.com 4 2 Check →
136.147.131.25 mta6.e.therealreal.com 3 Check →
136.147.131.24 mta5.e.therealreal.com 2 Check →
136.147.131.21 mta2.e.therealreal.com 2 1 Check →
167.89.50.42 o1.em.socialchorus.com 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
e.therealreal.comSalesforce MC 73
therealreal.comSalesforce MC 26 SendGrid 1