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Swm

swm.de
🏆Rank #74,931 🏷 Retail 🇩🇪Germany

Swm uses Inxmail as their primary email service provider. They rank #74,931 in the Tranco list of most-popular domains. Their email authentication setup is good (score 80/100).

Marketing ESPInxmail
Total observations2
Active days2
Avg per active day1.0
Last activity💤 Dormant · 6 weeks ago
Cadencealmost daily
Compare Swm with another brand:

Email setup 80/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
80/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
none
Unsubscribe
one-click
SPF lookups 9/10
Authentication

DMARC reports sent to swm.de. Policy p=quarantine means receivers actively block or quarantine spoofed mail.

DKIM alignment: all 2 observed emails sign with a domain aligned with swm.de (mails.swm.de). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Inxmail ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Amazon SES CleverReach Mailjet Microsoft 365

Probed: swm.de, mails.swm.de

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 2 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Inxmail 2
100.0% 0.0% 0.0%

ESP activity over time

May 20 – May 20, 2026 · 1 day with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

2 0 Inxmail: 2 (2026-05-20)205/20
Inxmail

Similar brands using Inxmail

Sending IPs

IP addresses swm.de has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsReputation
93.191.164.77 inxmx45.inxserver.de 1 Check →
93.191.164.143 inxmx156.inxserver.de 1 Check →

Per-IP inbox / promotions / spam is being collected and will appear here as new emails are observed.

Sending domains

DomainESPs detectedDelivery (7d)
mails.swm.deInxmail 2