Get Email DetectiveDetect any senderright in your inbox Gmail Outlook

Sifted

sifted.eu
🏆Rank #37,908 🏷 Media 🇬🇧United Kingdom

Sifted uses HubSpot as their primary email service provider. They rank #37,908 in the Tranco list of most-popular domains. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPHubSpot
Total observations4
Active days2
Avg per active day2.0
Last activity⏸ Slowing · 3 weeks ago
Cadence~weekly
Interested in using HubSpot?
Learn about the pros and cons at .
Read the review →
Compare Sifted with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 7/10
Authentication

DMARC reports sent to sifted.eu. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: all 4 observed emails use a return-path aligned with sifted.eu (20037605m.sifted.eu). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 4 observed emails sign with a domain aligned with sifted.eu (20037605m.sifted.eu). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

HubSpot ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Amazon SES Google Workspace

Probed: sifted.eu, 20037605m.sifted.eu

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 4 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
HubSpot 4
100.0% 0.0% 0.0%

ESP activity over time

May 28 – Jun 11, 2026 · 2 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

2 0 HubSpot: 2 (2026-05-28)2HubSpot: 2 (2026-06-11)205/2805/3006/0106/0306/0506/0706/0906/11
HubSpot

Similar brands using HubSpot

Sending IPs

IP addresses sifted.eu has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsReputation
158.247.31.217 bid49bf.20037605m.sifted.eu 4 Check →

Per-IP inbox / promotions / spam is being collected and will appear here as new emails are observed.

Sending domains

DomainESPs detectedDelivery (7d)
sifted.euHubSpot 4