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Puffindrinkwear uses Klaviyo as their primary email service provider. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPKlaviyo
Total observations30
Active days18
Avg per active day1.7
Last activity📬 Active · 3 days ago
Cadence~every 4 days
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Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 5/10

SPF / DKIM / DMARC above reflect the last 1 email we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to puffindrinkwear.com. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: all 29 observed emails use a return-path aligned with puffindrinkwear.com (k3.fun.puffindrinkwear.com, k1.fun.puffindrinkwear.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 24 observed emails sign with a domain aligned with puffindrinkwear.com (fun.puffindrinkwear.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 2 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Klaviyo ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Microsoft 365 SendGrid

Probed: puffindrinkwear.com, k3.fun.puffindrinkwear.com, k1.fun.puffindrinkwear.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
promotions 30 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Klaviyo 29
0.0% 100.0% 0.0%

ESP activity over time

Jun 2 – Jun 27, 2026 · 8 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

3 0 Klaviyo: 3 (2026-06-02)3Klaviyo: 2 (2026-06-03)2Klaviyo: 3 (2026-06-05)3Klaviyo: 1 (2026-06-07)1Klaviyo: 1 (2026-06-09)1Klaviyo: 2 (2026-06-10)2Klaviyo: 1 (2026-06-15)1Klaviyo: 2 (2026-06-27)206/0206/0506/0806/1106/1406/1706/2006/2306/26
Klaviyo

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Sending IPs

IP addresses puffindrinkwear.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
170.203.24.13 kl-203-24-13.kmta.shared.klaviyomail.com 7 2 Check →
170.203.20.6 kl-203-20-6.kmta.shared.klaviyomail.com 4 Check →
170.203.20.5 kl-203-20-5.kmta.shared.klaviyomail.com 3 Check →
170.203.20.2 kl-203-20-2.kmta.shared.klaviyomail.com 2 Check →
170.203.27.80 kl-203-27-80.kmta.shared.klaviyomail.com 2 Check →
170.203.28.47 kl-203-28-47.kmta.shared.klaviyomail.com 2 Check →
170.203.28.39 kl-203-28-39.kmta.shared.klaviyomail.com 2 Check →
170.203.23.144 kl-203-23-144.kmta.shared.klaviyomail.com 2 Check →
170.203.16.2 kl-203-16-2.kmta.shared.klaviyomail.com 1 Check →
170.203.24.10 kl-203-24-10.kmta.shared.klaviyomail.com 1 Check →
170.203.31.162 kl-203-31-162.kmta.shared.klaviyomail.com 1 Check →
167.89.80.92 o1290.shared.klaviyomail.com 1 Check →
170.203.24.36 kl-203-24-36.kmta.shared.klaviyomail.com 1 Check →
170.203.24.5 kl-203-24-5.kmta.shared.klaviyomail.com 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
puffindrinkwear.comKlaviyo 30