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Patternbeauty

patternbeauty.com
🏆Rank #267,988 🏷 E-commerce 🇺🇸United States ✓ Inbox 100%

Patternbeauty uses Klaviyo for marketing email and SendGrid for transactional/notifications. They rank #267,988 in the Tranco list of most-popular domains. Email goes out from 2 different subdomains. Their email authentication setup is good (score 80/100). We've recorded 1 ESP change since first observing this brand.

Marketing ESPKlaviyo
Transactional ESPSendGrid
Total observations10
Active days5
Avg per active day2.0
Last activity📬 Active · 6 days ago
Cadence~weekly

Other technologies

Non-ESP tools detected in this brand's emails. Independent of who sends — a brand can use any combination.

HTML builder Beefree SDK
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Email setup 80/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
80/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
none
Unsubscribe
one-click
SPF lookups 3/10

SPF / DKIM / DMARC above reflect the last 6 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to Red Sift OnDMARC. Policy p=quarantine means receivers actively block or quarantine spoofed mail.

SPF alignment: all 10 observed emails use a return-path aligned with patternbeauty.com (send.patternbeauty.com, em2996.send.patternbeauty.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 8 observed emails sign with a domain aligned with patternbeauty.com (patternbeauty.com, send.patternbeauty.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: modern — 100% TLS 1.3 (across 8 sends).

Delivery (last 7 days): 71% under 10 seconds, 0% over 1 minute (across 7 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

SendGrid ✓ confirmed Klaviyo ✓ via SendGrid

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Microsoft 365

Probed: patternbeauty.com, send.patternbeauty.com, em2996.send.patternbeauty.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 10 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Klaviyo 8
100.0% 0.0% 0.0%
SendGrid 2
100.0% 0.0% 0.0%

ESP activity over time

Jun 11 – Jun 24, 2026 · 3 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

4 0 Klaviyo: 1 (2026-06-11)1Klaviyo: 1 (2026-06-23)SendGrid: 2 (2026-06-23)3Klaviyo: 4 (2026-06-24)406/1106/1306/1506/1706/1906/2106/23
Klaviyo SendGrid

Similar brands using Klaviyo

Sending IPs

IP addresses patternbeauty.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
149.72.21.36 o51.shared.attentivemail.com 2 2 Check →
168.245.121.105 o1379.shared.klaviyomail.com 2 2 Check →
149.72.148.61 o1411.shared.klaviyomail.com 2 2 Check →
149.72.85.18 o1409.shared.klaviyomail.com 1 Check →
198.37.147.189 o1381.shared.klaviyomail.com 1 Check →
159.183.122.8 o2613.shared.klaviyomail.com 1 Check →
149.72.88.115 o1408.shared.klaviyomail.com 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
patternbeauty.comKlaviyo 8
send.patternbeauty.comSendGrid 2