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Maxicoffee

maxicoffee.com
🏆Rank #121,338 🏷 E-commerce 🇫🇷France 📥 Inbox 8%

Maxicoffee uses Emarsys as their primary email service provider. They rank #121,338 in the Tranco list of most-popular domains. We've also observed sends via Brevo. Email goes out from 2 different subdomains. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPEmarsys
Total observations14
Active days7
Avg per active day2.0
Last activity📬 Active · today
Cadence~weekly
Compare Maxicoffee with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 6/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to brevo.com. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: observed emails use a third-party return-path (xpressus.emsmtp.us, sharedtransac-p100-i250.d.tsp1-brevo.net) — SPF passes there but doesn't align with maxicoffee.com, so DMARC has to rely on DKIM alignment.

DKIM alignment: all 13 observed emails sign with a domain aligned with maxicoffee.com (news.maxicoffee.com, maxicoffee.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: modern — 100% TLS 1.3 (across 8 sends).

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 9 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

Brevo 1

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Emarsys ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Brevo Google Workspace Microsoft 365 Salesforce MC SendGrid

Probed: maxicoffee.com, xpressus.emsmtp.us, sharedtransac-p100-i250.d.tsp1-brevo.net, news.maxicoffee.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 1 8.3%
promotions 11 91.7%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Brevo 1
100.0% 0.0% 0.0%
Emarsys 11
0.0% 100.0% 0.0%

ESP activity over time

May 15 – Jun 30, 2026 · 7 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

6 0 Emarsys: 1 (2026-05-15)1Emarsys: 1 (2026-06-05)1Emarsys: 2 (2026-06-09)2Brevo: 1 (2026-06-22)1Emarsys: 1 (2026-06-23)1Emarsys: 6 (2026-06-24)6Emarsys: 2 (2026-06-30)205/1505/2005/2505/3006/0406/0906/1406/1906/2406/29
Emarsys Brevo

Similar brands using Emarsys

Sending IPs

IP addresses maxicoffee.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
45.86.117.36 mta-2d567524.ip4.emsmtp.us 6 3 Check →
45.86.117.39 mta-2d567527.ip4.emsmtp.us 2 Check →
45.86.117.42 mta-2d56752a.ip4.emsmtp.us 2 2 Check →
45.86.117.35 mta-2d567523.ip4.emsmtp.us 1 Check →
212.146.244.250 sharedtransac-p100-i250.d.tsp1-brevo.net 1 1 Check →
45.86.117.37 mta-2d567525.ip4.emsmtp.us 1 1 Check →
45.86.117.34 mta-2d567522.ip4.emsmtp.us 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
news.maxicoffee.comEmarsys 13
maxicoffee.comBrevo 1