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Lwf

lwf.org
🏆Rank #322,020 🏷 Nonprofit 🇺🇸United States

Lwf uses Marketo as their primary email service provider. They rank #322,020 in the Tranco list of most-popular domains. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPMarketo
Total observations5
Active days4
Avg per active day1.3
Last activity📬 Active · today
Cadence~weekly

Other technologies

Non-ESP tools detected in this brand's emails. Independent of who sends — a brand can use any combination.

HTML builder RGE Studio
Compare Lwf with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 4/10

SPF / DKIM / DMARC above reflect the last 3 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC published as p=none with no rua= reporting — monitor-only, and the sender isn't collecting reports either.

SPF alignment: observed emails use a third-party return-path (potomac1050.mktomail.com) — SPF passes there but doesn't align with lwf.org, so DMARC has to rely on DKIM alignment.

DKIM alignment: all 5 observed emails sign with a domain aligned with lwf.org (lwf.org). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: 0% TLS 1.3, 100% TLS 1.2 (across 5 sends).

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 3 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Marketo ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Adobe Campaign Elastic Email Microsoft 365 Proofpoint SendGrid

Probed: lwf.org, potomac1050.mktomail.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
promotions 5 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Marketo 5
0.0% 100.0% 0.0%

ESP activity over time

Jun 14 – Jun 30, 2026 · 4 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

2 0 Marketo: 1 (2026-06-14)1Marketo: 1 (2026-06-17)1Marketo: 2 (2026-06-23)2Marketo: 1 (2026-06-30)106/1406/1606/1806/2006/2206/2406/2606/2806/30
Marketo

Similar brands using Marketo

Sending IPs

IP addresses lwf.org has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
199.15.213.53 potomac1053.mktomail.com 2 1 Check →
192.28.150.229 potomac1229.mktomail.com 1 Check →
192.28.152.139 potomac2139.mktomail.com 1 1 Check →
192.28.152.140 potomac2140.mktomail.com 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
lwf.orgMarketo 5