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Impact

impact.com
🏆Rank #4,932 🏷 Marketing & Agencies 🇺🇸United States ✓ Inbox 89%

Impact uses Marketo for marketing email and SendGrid for transactional/notifications. They rank #4,932 in the Tranco list of most-popular domains. We've also observed sends via Omnisend. Email goes out from 6 different subdomains. Their email authentication setup is good (score 80/100).

Marketing ESPMarketo
Transactional ESPSendGrid
Total observations412
Active days53
Avg per active day7.8
Last activity📬 Active · today
Cadence~every 3 days

Other technologies

Non-ESP tools detected in this brand's emails. Independent of who sends — a brand can use any combination.

HTML builder Stripo
Compare Impact with another brand:

Email setup 80/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
80/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
none
Unsubscribe
one-click
SPF lookups 3/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to fdmarc.net. Policy p=quarantine means receivers actively block or quarantine spoofed mail.

SPF alignment: 92% of observed emails use an aligned return-path (em3626.outreach.impact.com, em.app.impact.com, reply.marketplace.impact.com); the rest use third-party paths (omnisend.com, zendepot.de) where DMARC has to rely on DKIM alignment.

DKIM alignment: all 336 observed emails sign with a domain aligned with impact.com (outreach.impact.com, app.impact.com, marketplace.impact.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: modern — 98% TLS 1.3 (across 179 sends).

Delivery: fast — 99% of emails in the last 7 days arrive in under 10 seconds (across 72 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

Omnisend 3

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Marketo ✓ confirmed SendGrid ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Adobe Campaign Amazon SES Google Workspace HubSpot MailerLite Mailgun

Probed: impact.com, em.app.impact.com, em3626.outreach.impact.com, mkto.impact.com, reply.marketplace.impact.com, zendepot.de, omnisend.com, em1113.releases.impact.com, outreach.impact.com, app.impact.com, marketplace.impact.com, prtnr.impact.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 283 88.7%
promotions 27 8.5%
spam 9 2.8%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
SendGrid 272
89.7% 7.7% 2.6%
Omnisend 3
66.7% 33.3% 0.0%
Marketo 15
100.0% 0.0% 0.0%

ESP activity over time

May 31 – Jun 30, 2026 · 28 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

33 0 SendGrid: 1 (2026-05-31)1SendGrid: 15 (2026-06-01)15SendGrid: 7 (2026-06-02)Marketo: 2 (2026-06-02)9SendGrid: 5 (2026-06-03)5SendGrid: 10 (2026-06-04)Marketo: 1 (2026-06-04)11SendGrid: 10 (2026-06-05)10SendGrid: 1 (2026-06-07)1SendGrid: 13 (2026-06-08)13SendGrid: 12 (2026-06-09)Marketo: 1 (2026-06-09)13SendGrid: 5 (2026-06-10)5SendGrid: 10 (2026-06-11)10SendGrid: 10 (2026-06-12)10SendGrid: 8 (2026-06-14)8SendGrid: 13 (2026-06-15)Marketo: 1 (2026-06-15)14SendGrid: 13 (2026-06-16)13SendGrid: 32 (2026-06-17)Marketo: 1 (2026-06-17)33SendGrid: 14 (2026-06-18)14SendGrid: 3 (2026-06-19)3SendGrid: 3 (2026-06-21)3SendGrid: 10 (2026-06-22)10SendGrid: 11 (2026-06-23)11SendGrid: 4 (2026-06-24)4SendGrid: 4 (2026-06-25)4SendGrid: 6 (2026-06-26)6SendGrid: 4 (2026-06-27)4SendGrid: 4 (2026-06-28)4SendGrid: 13 (2026-06-29)13SendGrid: 17 (2026-06-30)Marketo: 2 (2026-06-30)1905/3106/0406/0806/1206/1606/2006/2406/2806/30
SendGrid Marketo Omnisend

Similar brands using Marketo

Sending IPs

IP addresses impact.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
159.183.136.75 o10.ptr1582.outreach.impact.com 212 23 Check →
198.37.151.191 o4.em.app.impact.com 145 29 Check →
159.183.223.242 o16.ptr9692.impact.com 5 Check →
192.28.152.140 potomac2140.mktomail.com 3 Check →
192.28.150.227 potomac1227.mktomail.com 3 Check →
199.15.213.53 potomac1053.mktomail.com 2 Check →
192.28.152.139 potomac2139.mktomail.com 2 Check →
199.15.213.50 potomac1050.mktomail.com 2 Check →
192.28.150.226 potomac1226.mktomail.com 2 2 Check →
192.28.152.142 potomac2142.mktomail.com 1 Check →
192.28.150.229 potomac1229.mktomail.com 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
outreach.impact.comSendGrid 223
app.impact.comSendGrid 165 Omnisend 1
marketplace.impact.comMarketo 9
impact.comMarketo 7
releases.impact.comSendGrid 5
prtnr.impact.comOmnisend 2