Hoopshq uses Mailgun as their primary email service provider. They rank #637,245 in the Tranco list of most-popular domains. We've also observed sends via SendGrid. Their email authentication setup is solid (score 95/100).
Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.
SPF / DKIM / DMARC above reflect the last 4 emails we've observed. DMARC policy is read live from DNS.
DKIM alignment: observed emails sign with a third-party DKIM key (hoopshq-com.20251104.gappssmtp.com) — DKIM passes there but doesn't align with hoopshq.com, so DMARC has to rely on SPF alignment.
TLS: 14% TLS 1.3, 86% TLS 1.2 (across 7 sends).
Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).
SendGrid 1Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.
| Folder | Count | Share |
|---|---|---|
| inbox | 11 | 68.8% |
| promotions | 5 | 31.3% |
Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.
| ESP | Emails | Placement | Inbox % | Tabs % | Spam % |
|---|---|---|---|---|---|
| Mailgun | 15 | 66.7% | 33.3% | 0.0% | |
| SendGrid | 1 | 100.0% | 0.0% | 0.0% |
Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.