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Hiway

hiway.fr
🏆Rank N/A 🏷 Travel 🇫🇷France

Hiway uses HubSpot for marketing email and Amazon SES for transactional/notifications. Their email authentication setup is good (score 73/100). Missing: DMARC enforcement.

Marketing ESPHubSpot
Transactional ESPAmazon SES
Total observations8
Active days4
Avg per active day2.0
Last activity📬 Active · 9 days ago
Cadence~every 2 weeks
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Compare Hiway with another brand:

Email setup 73/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
73/100
SPF
pass
DKIM
pass
DMARC
pass (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 4/10

SPF / DKIM / DMARC above reflect the last 7 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to cloudflare.net. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: 75% of observed emails use an aligned return-path (ses.hiway.fr); the rest use third-party paths (bf07.eu1.hubspotemail.net) where DMARC has to rely on DKIM alignment.

DKIM alignment: all 7 observed emails sign with a domain aligned with hiway.fr (hiway.fr). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: modern — 86% TLS 1.3 (across 7 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Amazon SES ✓ confirmed HubSpot ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Google Workspace

Probed: hiway.fr, bf07.eu1.hubspotemail.net, ses.hiway.fr

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 5 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Amazon SES 3
100.0% 0.0% 0.0%
HubSpot 2
100.0% 0.0% 0.0%

ESP activity over time

Jun 16 – Jun 22, 2026 · 3 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

4 0 Amazon SES: 2 (2026-06-16)2Amazon SES: 4 (2026-06-18)4HubSpot: 1 (2026-06-22)106/1606/1706/1806/1906/2006/2106/22
Amazon SES HubSpot

Similar brands using HubSpot

Sending IPs

IP addresses hiway.fr has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
23.249.218.54 d218-54.smtp-out.eu-west-2.amazonses.com 4 Check →
23.249.218.58 d218-58.smtp-out.eu-west-2.amazonses.com 2 Check →
143.244.83.29 bd77ezz.bf07.eu1.hubspotemail.net 1 Check →
143.244.84.101 bd77e83.bf07.eu1.hubspotemail.net 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
hiway.frAmazon SES 6 HubSpot 2