Famly uses Amazon SES as their primary email service provider. They rank #56,420 in the Tranco list of most-popular domains. Their email authentication setup is solid (score 85/100). Missing: one-click unsubscribe.
Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.
SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.
DMARC reports sent to dmarcian. Policy
p=reject means receivers actively block or quarantine spoofed mail.
SPF alignment: all 94 observed emails use a return-path aligned with famly.co (ses.famly.co). SPF authenticates the visible From — supports DMARC directly.
DKIM alignment: all 94 observed emails sign with a domain aligned with famly.co (famly.co). DKIM authenticates the visible From — supports DMARC directly.
TLS: modern — 100% TLS 1.3 (across 57 sends).
Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 5 sends).
Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).
None — only the primary ESP(s) shown aboveESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.
ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.
Probed: famly.co, ses.famly.co
Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.
| Folder | Count | Share |
|---|---|---|
| inbox | 55 | 100.0% |
Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.
| ESP | Emails | Placement | Inbox % | Tabs % | Spam % |
|---|---|---|---|---|---|
| Amazon SES | 55 | 100.0% | 0.0% | 0.0% |
Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.
IP addresses famly.co has been observed sending from, and where their mail landed in Gmail.
| IP | Hostname | Obs | Placement | Reputation |
|---|---|---|---|---|
| 69.169.224.102 | b224-102.smtp-out.eu-central-1.amazonses.com |
12 | 2 | Check → |
| 69.169.224.119 | b224-119.smtp-out.eu-central-1.amazonses.com |
9 | — | Check → |
| 69.169.224.108 | b224-108.smtp-out.eu-central-1.amazonses.com |
8 | — | Check → |
| 69.169.224.105 | b224-105.smtp-out.eu-central-1.amazonses.com |
8 | 3 | Check → |
| 69.169.224.120 | b224-120.smtp-out.eu-central-1.amazonses.com |
7 | 3 | Check → |
| 69.169.224.127 | b224-127.smtp-out.eu-central-1.amazonses.com |
6 | — | Check → |
| 69.169.224.117 | b224-117.smtp-out.eu-central-1.amazonses.com |
6 | — | Check → |
| 69.169.224.122 | b224-122.smtp-out.eu-central-1.amazonses.com |
6 | — | Check → |
| 69.169.224.103 | b224-103.smtp-out.eu-central-1.amazonses.com |
5 | 3 | Check → |
| 69.169.224.104 | b224-104.smtp-out.eu-central-1.amazonses.com |
5 | — | Check → |
| 69.169.224.106 | b224-106.smtp-out.eu-central-1.amazonses.com |
5 | — | Check → |
| 69.169.224.121 | b224-121.smtp-out.eu-central-1.amazonses.com |
4 | — | Check → |
| 69.169.224.126 | b224-126.smtp-out.eu-central-1.amazonses.com |
4 | — | Check → |
| 69.169.224.100 | b224-100.smtp-out.eu-central-1.amazonses.com |
4 | — | Check → |
| 69.169.224.125 | b224-125.smtp-out.eu-central-1.amazonses.com |
3 | 2 | Check → |
| 69.169.224.118 | b224-118.smtp-out.eu-central-1.amazonses.com |
2 | — | Check → |
| Domain | ESPs detected | Delivery (7d) |
|---|---|---|
famly.co | Amazon SES 94 |