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Bookseats uses Klaviyo for marketing email and SendGrid for transactional/notifications. Email goes out from 2 different subdomains. Their email authentication setup is good (score 80/100). We've recorded 1 ESP change since first observing this brand.

Marketing ESPKlaviyo
Transactional ESPSendGrid
Total observations72
Active days24
Avg per active day3.0
Last activity📬 Active · 2 days ago
Cadence~every 2 weeks
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Email setup 80/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
80/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
none
Unsubscribe
one-click
SPF lookups 2/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to bookseats.com. Policy p=quarantine means receivers actively block or quarantine spoofed mail.

SPF alignment: all 14 observed emails use a return-path aligned with bookseats.com (em7463.bookseats.com, go.bookseats.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 69 observed emails sign with a domain aligned with bookseats.com (bookseats.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: modern — 100% TLS 1.3 (across 34 sends).

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 3 sends).

Gmail trust warnings observed
  • 🚩 Suspicious-images banner ("This message appears suspicious") — observed on 1 email (1% of tracked) · last seen Jun 5, 2026

Gmail's own filter showed these warnings to real subscribers in their inbox — independent of SPF/DKIM/DMARC pass/fail status. A consistent pattern often signals reputation issues or brand-impersonation concerns.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Klaviyo ✓ confirmed SendGrid ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Google Workspace

Probed: bookseats.com, em7463.bookseats.com, go.bookseats.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 56 94.9%
promotions 3 5.1%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Klaviyo 52
94.2% 5.8% 0.0%
SendGrid 6
100.0% 0.0% 0.0%

ESP activity over time

Apr 1, 2025 – Jun 1, 2026 · 4 months with sends

Monthly observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

54 0 SendGrid: 10 (2025-04)10SendGrid: 1 (2025-11)1Klaviyo: 7 (2026-05)7Klaviyo: 54 (2026-06)54Apr '25Jun '25Aug '25Oct '25Dec '25Feb '26Apr '26Jun '26
Klaviyo SendGrid Gmail warning

Similar brands using Klaviyo

Sending IPs

IP addresses bookseats.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
170.203.28.47 kl-203-28-47.kmta.shared.klaviyomail.com 17 3 Check →
170.203.16.50 kl-203-16-50.kmta.shared.klaviyomail.com 9 Check →
170.203.24.13 kl-203-24-13.kmta.shared.klaviyomail.com 8 2 Check →
170.203.20.48 kl-203-20-48.kmta.shared.klaviyomail.com 7 2 Check →
170.203.28.40 kl-203-28-40.kmta.shared.klaviyomail.com 5 1 Check →
170.203.24.48 kl-203-24-48.kmta.shared.klaviyomail.com 5 Check →
170.203.28.51 kl-203-28-51.kmta.shared.klaviyomail.com 4 1 Check →
170.203.16.48 kl-203-16-48.kmta.shared.klaviyomail.com 4 Check →
149.72.114.91 s.wrqvtnrb.outbound-mail.sendgrid.net 2 Check →
159.183.224.100 s.wfbtzhsq.outbound-mail.sendgrid.net 2 Check →
149.72.61.226 s.wrqvpdzn.outbound-mail.sendgrid.net 2 Check →
167.89.86.241 s.xtrwrsfk.outbound-mail.sendgrid.net 2 Check →
159.183.224.108 s.wfbtzhsc.outbound-mail.sendgrid.net 2 Check →
170.203.20.221 kl-203-20-221.kmta.shared.klaviyomail.com 1 Check →
170.203.28.37 kl-203-28-37.kmta.shared.klaviyomail.com 1 Check →
159.183.224.10 s.wfbtzhhx.outbound-mail.sendgrid.net 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
go.bookseats.comKlaviyo 58
bookseats.comSendGrid 11 Klaviyo 3