Bank uses Adobe Campaign for marketing email and Amazon SES for transactional/notifications. They rank #7,014 in the Tranco list of most-popular domains. We've also observed sends via 2 other providers: Pepipost, Salesforce MC. Email goes out from 6 different subdomains. Their email authentication setup is solid (score 100/100).
Amazon SESNon-ESP tools detected in this brand's emails. Independent of who sends — a brand can use any combination.
| HTML builder | |
| AMP for Email | Yes |
Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.
SPF / DKIM / DMARC above reflect the last 3 emails we've observed. DMARC policy is read live from DNS.
DMARC reports sent to bank.in. Policy
p=reject means receivers actively block or quarantine spoofed mail.
SPF alignment: all 10 observed emails use a return-path aligned with bank.in (comm2.hdfcbank.bank.in, comm.hdfcbank.bank.in, bounce.emailer.idfcfirst.bank.in). SPF authenticates the visible From — supports DMARC directly.
DKIM alignment: all 17 observed emails sign with a domain aligned with bank.in (hdfcbank.bank.in, customer.icici.bank.in, alerts.bankofindia.bank.in). DKIM authenticates the visible From — supports DMARC directly.
TLS: 71% TLS 1.3, 29% TLS 1.2 (across 7 sends).
Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).
Pepipost 4 Salesforce MC 2ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.
ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.
Probed: bank.in, comm2.hdfcbank.bank.in, comm.hdfcbank.bank.in, bounce.emailer.idfcfirst.bank.in, mailers.hdfcbank.bank.in, customer.icici.bank.in, hdfcbank.bank.in, mail.kotakalert.bank.in, emailer.idfcfirst.bank.in, alerts.bankofindia.bank.in
Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.
| Folder | Count | Share |
|---|---|---|
| inbox | 18 | 90.0% |
| promotions | 2 | 10.0% |
Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.
| ESP | Emails | Placement | Inbox % | Tabs % | Spam % |
|---|---|---|---|---|---|
| Pepipost | 4 | 100.0% | 0.0% | 0.0% | |
| Adobe Campaign | 7 | 71.4% | 28.6% | 0.0% | |
| Salesforce MC | 2 | 100.0% | 0.0% | 0.0% | |
| Amazon SES | 7 | 100.0% | 0.0% | 0.0% |
Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.
IP addresses bank.in has been observed sending from, and where their mail landed in Gmail.
| IP | Hostname | Obs | Placement | Reputation |
|---|---|---|---|---|
| 76.223.152.89 | c152-89.smtp-out.ap-south-1.amazonses.com |
2 | — | Check → |
| 54.240.100.199 | a100-199.smtp-out.ap-south-1.amazonses.com |
2 | — | Check → |
| 136.147.140.253 | mta3.emailers.idfcfirstbank.com |
2 | 1 | Check → |
| 175.158.68.114 | mta-68.114.etransmail.com |
2 | — | Check → |
| 66.117.25.17 | r17.customercomm.icicibank.com |
2 | 2 | Check → |
| 130.248.216.48 | r48.mailers.hdfcbank.bank.in |
1 | — | Check → |
| 66.117.25.20 | r20.customercomm.icicibank.com |
1 | — | Check → |
| 54.240.101.158 | a101-158.smtp-out.ap-south-1.amazonses.com |
1 | — | Check → |
| 76.223.152.85 | c152-85.smtp-out.ap-south-1.amazonses.com |
1 | — | Check → |
| 103.54.236.104 | o104.smtp-out.aclmobile.net |
1 | — | Check → |
| 66.117.25.29 | r29.customercomm.icicibank.com |
1 | — | Check → |
| 66.117.25.25 | r25.customercomm.icicibank.com |
1 | — | Check → |
| 175.158.74.118 | mail-74-118-dc.etransmail.com |
1 | — | Check → |
| 130.248.216.56 | r56.mailers.hdfcbank.bank.in |
1 | — | Check → |
| 103.54.236.12 | o12.smtp-out.aclmobile.net |
1 | — | Check → |
| 175.158.68.115 | mta-68.115.etransmail.com |
1 | — | Check → |
| Domain | ESPs detected | Delivery (7d) |
|---|---|---|
hdfcbank.bank.in | Amazon SES 8 | |
customer.icici.bank.in | Adobe Campaign 5 | |
alerts.bankofindia.bank.in | Pepipost 3 | |
mailers.hdfcbank.bank.in | Adobe Campaign 2 | |
emailer.idfcfirst.bank.in | Salesforce MC 2 | |
mail.kotakalert.bank.in | Pepipost 1 |