Backstage uses HubSpot for marketing email and SendGrid for transactional/notifications. They rank #19,682 in the Tranco list of most-popular domains. Their email authentication setup is solid (score 85/100).
Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.
SPF / DKIM / DMARC above reflect the last 8 emails we've observed. DMARC policy is read live from DNS.
DMARC reports sent to DMARC Analyzer (Mimecast). Policy
p=reject means receivers actively block or quarantine spoofed mail.
SPF alignment: all 9 observed emails use a return-path aligned with backstage.com (em1818.send.backstage.com, team.backstage.com). SPF authenticates the visible From — supports DMARC directly.
DKIM alignment: all 9 observed emails sign with a domain aligned with backstage.com (send.backstage.com, team.backstage.com). DKIM authenticates the visible From — supports DMARC directly.
TLS: 67% TLS 1.3, 33% TLS 1.2 (across 9 sends).
Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 9 sends).
Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).
None — only the primary ESP(s) shown aboveESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.
ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.
Probed: backstage.com, team.backstage.com, em1818.send.backstage.com, go.backstage.com
Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.
| Folder | Count | Share |
|---|---|---|
| inbox | 6 | 66.7% |
| promotions | 3 | 33.3% |
Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.
| ESP | Emails | Placement | Inbox % | Tabs % | Spam % |
|---|---|---|---|---|---|
| HubSpot | 3 | 0.0% | 100.0% | 0.0% | |
| SendGrid | 6 | 100.0% | 0.0% | 0.0% |
Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.
IP addresses backstage.com has been observed sending from, and where their mail landed in Gmail.
| IP | Hostname | Obs | Placement | Reputation |
|---|---|---|---|---|
| 198.37.146.228 | o1.go.backstage.com |
4 | 4 | Check → |
| 159.183.160.197 | wfbtxhcr.outbound-mail.sendgrid.net |
2 | 2 | Check → |
| 158.247.19.209 | bid46xv.team.backstage.com |
1 | 1 | Check → |
| 54.174.59.32 | pgg3f2.team.backstage.com |
1 | 1 | Check → |
| 3.210.190.114 | bcg3a8.team.backstage.com |
1 | 1 | Check → |