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Attentive

attentive.com
🏆Rank #177,040 🏷 Marketing & Agencies 🇺🇸United States ✓ Inbox 97%

Attentive uses HubSpot for marketing email and SendGrid for transactional/notifications. They rank #177,040 in the Tranco list of most-popular domains. Their email authentication setup is incomplete (score 53/100). Missing: DMARC, DMARC enforcement.

Marketing ESPHubSpot
Transactional ESPSendGrid
Total observations40
Active days15
Avg per active day2.7
Last activity📬 Active · 5 days ago
Cadence~every 4 days

Other technologies

Non-ESP tools detected in this brand's emails. Independent of who sends — a brand can use any combination.

HTML builder Beefree SDK
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Email setup 53/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

⚠️ Email setup recently broke. DMARC failed on attentive.com — was passing previously. Detected 2026-06-05 (+2 more in the last 30 days).
Setup has gaps
Some authentication is missing or weak — receivers may give less benefit of the doubt.
53/100
SPF
pass
DKIM
pass
DMARC
fail (none)
BIMI
none
Unsubscribe
one-click
SPF lookups 4/10

SPF / DKIM / DMARC above reflect the last 10 emails we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to dmarc-report.com. Policy p=none is monitor-only — receivers won't act on spoofing yet.

SPF alignment: 3% of observed emails use an aligned return-path (em8807.attentive.com, em7759.attentive.com); the rest use third-party paths (tinuiti.com, bf05x.hubspotemail.net) where DMARC has to rely on DKIM alignment.

DKIM alignment: all 157 observed emails sign with a domain aligned with attentive.com (attentive.com). DKIM authenticates the visible From — supports DMARC directly.

Transport & deliverability

TLS: 40% TLS 1.3, 60% TLS 1.2 (across 10 sends).

Delivery: fast — 100% of emails in the last 7 days arrive in under 10 seconds (across 6 sends).

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

HubSpot ✓ confirmed SendGrid ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Amazon SES Google Workspace Salesforce MC SparkPost

Probed: attentive.com, bf05x.hubspotemail.net, em7759.attentive.com, em8807.attentive.com, tinuiti.com, ptr3294.attentive.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 38 97.4%
promotions 1 2.6%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
HubSpot 13
92.3% 7.7% 0.0%
SendGrid 13
100.0% 0.0% 0.0%

ESP activity over time

Jun 4 – Jun 25, 2026 · 7 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

4 0 HubSpot: 1 (2026-06-04)1HubSpot: 2 (2026-06-08)2HubSpot: 1 (2026-06-09)1SendGrid: 2 (2026-06-15)2SendGrid: 2 (2026-06-16)HubSpot: 2 (2026-06-16)4HubSpot: 2 (2026-06-18)2HubSpot: 2 (2026-06-25)206/0406/0706/1006/1306/1606/1906/2206/25
SendGrid HubSpot

Similar brands using HubSpot

Sending IPs

IP addresses attentive.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
149.72.222.17 o91.ptr3294.attentive.com 6 Check →
158.247.24.117 unknown 2 Check →
158.247.24.124 bid47u2.bf05x.hubspotemail.net 2 Check →
158.247.24.8 bid47ru.bf05x.hubspotemail.net 2 2 Check →
158.247.24.85 bid47tz.bf05x.hubspotemail.net 2 2 Check →
158.247.24.53 unknown 2 2 Check →
108.179.149.249 4f2owb.bf05x.hubspotemail.net 1 Check →
108.179.149.242 4f2ov4.bf05x.hubspotemail.net 1 Check →
158.247.24.125 bid47u3.bf05x.hubspotemail.net 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
attentive.comSendGrid 25 HubSpot 15