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Athenacollective

athenacollective.co
🌐Web popularity N/A 🏷 E-commerce

Athenacollective uses Amazon SES as their primary email service provider. Their email authentication setup is incomplete (score 50/100). Missing: DMARC enforcement.

Transactional ESPAmazon SES
Total observations3
Active days2
Avg per active day1.5
Last activity⏸ Slowing · 2 weeks ago
Cadence~every 4 days
Compare Athenacollective with another brand:

Email setup 50/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Setup has gaps
Some authentication is missing or weak — receivers may give less benefit of the doubt.
50/100
SPF
pass
DKIM
pass
DMARC
multiple records
BIMI
none
Unsubscribe
one-click
SPF lookups 1/10
Authentication

Multiple DMARC records published — receivers apply no DMARC at all (RFC 7489). The domain is effectively unprotected until the duplicate record is removed.

SPF alignment: all 3 observed emails use a return-path aligned with athenacollective.co (send.send.athenacollective.co). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 3 observed emails sign with a domain aligned with athenacollective.co (send.athenacollective.co). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Amazon SES ✓ confirmed

Other SPF authorizations

No additional ESPs authorized in the brand's SPF beyond the confirmed senders above.

Probed: athenacollective.co, send.send.athenacollective.co, send.athenacollective.co

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 3 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Amazon SES 3
100.0% 0.0% 0.0%

ESP activity over time

Jun 9 – Jun 15, 2026 · 2 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

2 0 Amazon SES: 2 (2026-06-09)2Amazon SES: 1 (2026-06-15)106/0906/1006/1106/1206/1306/1406/15
Amazon SES

Similar brands using Amazon SES

Sending IPs

IP addresses athenacollective.co has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsReputation
54.240.9.22 a9-22.smtp-out.amazonses.com 2 Check →
54.240.9.19 a9-19.smtp-out.amazonses.com 1 Check →

Per-IP inbox / promotions / spam is being collected and will appear here as new emails are observed.

Sending domains

DomainESPs detectedDelivery (7d)
send.athenacollective.coAmazon SES 3