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Apnews

apnews.com
🏆Rank #546 🏷 Media 🇺🇸United States ✓ Inbox 100%

Apnews uses Sailthru as their primary email service provider. They rank #546 in the Tranco list of most-popular domains. Their email authentication setup is solid (score 85/100).

Marketing ESPSailthru
Total observations10
Active days8
Avg per active day1.3
Last activity📬 Active · yesterday
Cadence~every 2 months

Other technologies

Non-ESP tools detected in this brand's emails. Independent of who sends — a brand can use any combination.

HTML builder Beefree SDK
Compare Apnews with another brand:

Email setup 85/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Strong email setup
Authentication is in good shape — SPF, DKIM, and DMARC enforcement all configured.
85/100
SPF
pass
DKIM
pass
DMARC
pass (reject)
BIMI
none
Unsubscribe
one-click
SPF lookups 2/10

SPF / DKIM / DMARC above reflect the last 1 email we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to vali.email. Policy p=reject means receivers actively block or quarantine spoofed mail.

SPF alignment: all 6 observed emails use a return-path aligned with apnews.com (bounce.apnews.com). SPF authenticates the visible From — supports DMARC directly.

DKIM alignment: all 4 observed emails sign with a domain aligned with apnews.com (apnews.com). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Sailthru ✓ confirmed

Other SPF authorizations

No additional ESPs authorized in the brand's SPF beyond the confirmed senders above.

Probed: apnews.com, bounce.apnews.com

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 10 100.0%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Sailthru 6
100.0% 0.0% 0.0%

ESP activity over time

May 1, 2025 – Jun 1, 2026 · 3 months with sends

Monthly observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

7 0 Sailthru: 2 (2025-05)2Sailthru: 7 (2026-05)7Sailthru: 1 (2026-06)1May '25Jul '25Sep '25Nov '25Jan '26Mar '26May '26
Sailthru

Similar brands using Sailthru

Sending IPs

IP addresses apnews.com has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
163.47.181.145 pmta181-145.sailthru.com 3 Check →
163.47.181.111 pmta181-111.sailthru.com 2 Check →
163.47.180.76 pmta180-76.sailthru.com 1 Check →
163.47.181.16 pmta181-16.sailthru.com 1 Check →
163.47.181.48 pmta181-48.sailthru.com 1 Check →
163.47.180.98 pmta180-98.sailthru.com 1 Check →
163.47.181.33 pmta181-33.sailthru.com 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
apnews.comSailthru 10