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7eleven

7eleven.com.au
🏆Rank #285,022 🏷 Retail 🇦🇺Australia

7eleven uses Adobe Campaign as their primary email service provider. They rank #285,022 in the Tranco list of most-popular domains. Their email authentication setup is good (score 80/100).

Marketing ESPAdobe Campaign
Total observations6
Active days5
Avg per active day1.2
Last activity📬 Active · yesterday
Cadence~weekly
Compare 7eleven with another brand:

Email setup 80/100

Authentication signals observed in this brand's emails. SPF, DKIM and DMARC are the standard sender-authentication stack — see the DMARC policy below for whether spoofing is actually blocked or just monitored. One-click unsubscribe meets Google & Yahoo's bulk-sender requirements.

Solid setup, room to improve
Most authentication signals are present. A couple of pieces would tighten things up.
80/100
SPF
pass
DKIM
pass
DMARC
pass (quarantine)
BIMI
none
Unsubscribe
one-click
SPF lookups 2/10

SPF / DKIM / DMARC above reflect the last 1 email we've observed. DMARC policy is read live from DNS.

Authentication

DMARC reports sent to proofpoint.com. Policy p=quarantine means receivers actively block or quarantine spoofed mail.

DKIM alignment: all 5 observed emails sign with a domain aligned with 7eleven.com.au (my7eleven.7eleven.com.au). DKIM authenticates the visible From — supports DMARC directly.

Other ESPs detected

Brands often use multiple ESPs (e.g. one for marketing, another for transactional/notifications).

None — only the primary ESP(s) shown above

Confirmed senders

ESPs we've seen sending email for this brand. Green = confirmed by SPF, sender IP rDNS, or known infra pairing (label shows the source). Grey = observed but not yet confirmed by SPF or PTR.

Adobe Campaign ✓ confirmed

Other SPF authorizations

ESPs this brand has authorized in their SPF record. We confirm them with a green ✓ only after seeing recurring use (3+ emails across 2+ days). Until then they stay here — either we haven't observed any email yet, or we've seen a handful but not enough to call them a regular sender for the brand.

Proofpoint

Probed: 7eleven.com.au, my7eleven.7eleven.com.au, yourgoodcall.7eleven.com.au

Where emails landed (Gmail)

Folder distribution across all emails from this brand observed in Gmail inboxes. High inbox % = good deliverability; spam appearances are the headline signal.

FolderCountShare
inbox 5 83.3%
promotions 1 16.7%

Placement by ESP

Which ESP's emails are landing where. Sorted by spam % so problem senders surface first. Brands using one ESP for marketing and another for transactional often see very different placement profiles per ESP. Per-ESP folder data only started being captured recently — counts here may be smaller than the total above until backfill catches up.

ESP Emails Placement Inbox % Tabs % Spam %
Adobe Campaign 6
83.3% 16.7% 0.0%

ESP activity over time

Jun 2 – Jun 29, 2026 · 2 days with sends

Daily observations per ESP. Brands often run multiple ESPs concurrently — marketing on one, transactional on another — so this chart shows usage rather than switches.

2 0 Adobe Campaign: 2 (2026-06-02)2Adobe Campaign: 1 (2026-06-29)106/0206/0506/0806/1106/1406/1706/2006/2306/2606/29
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Adobe Campaign

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Sending IPs

IP addresses 7eleven.com.au has been observed sending from, and where their mail landed in Gmail.

IPHostnameObsPlacementReputation
130.248.209.11 r11.yourgoodcall.7eleven.com.au 2 Check →
130.248.209.30 r30.yourgoodcall.7eleven.com.au 1 Check →
130.248.209.28 r28.yourgoodcall.7eleven.com.au 1 Check →
130.248.209.22 r22.yourgoodcall.7eleven.com.au 1 Check →
130.248.209.29 r29.yourgoodcall.7eleven.com.au 1 1 Check →

Sending domains

DomainESPs detectedDelivery (7d)
my7eleven.7eleven.com.auAdobe Campaign 6